Use Media Relations for Search Engine Optimization
APRIL 2, 2015
If you attend the webinar (or watch the recording later), you will learn: The three-pronged approach to using media relations for search engine optimization. Please come with one keyword or phrase that is important to your business because I am going to use some of you as examples. Click the blue “ Use Media Relations for Search Engine Optimization ” link. By Gini Dietrich.
Media Relations: Increase Your Search Engine Optimization
APRIL 16, 2015
promised to do a second piece on last week’s webinar, “ How to Use Media Relations to Drive Search Engine Optimization ” and this is it! Search Engine Optimization. For the example in the webinar, I asked Lara Wellman to give me a priority keyword of her agency’s, Wellman Wilson. By Gini Dietrich. I am back! So let’s talk SEO. Do a Google search. HURRY!)
29+ Actionable Content Writing Tips [+Examples]
JUNE 29, 2016
Here are 29+ actionable content writing tips to help you, along with examples, statistics, and quotes. 1. If you give them specific examples of what to do after reading your content, they’re less likely to go looking for more specific information on other sites. Example: Don’t just tell your readers about that easy-to-make vegan cake that you made. Make Your Content Actionable.
100 Examples of Corporate Social Media Policies
MAY 14, 2011
Army Corps of Engineers — Jacksonville District. The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online… The left side column is the name of the organization, and it is linked to their organizational or corporate home page. Organization. Policy Title. About.com. About.com. Cicso. FedEx.
The Importance of Search Engine Optimization
JULY 19, 2012
With this in mind, I think it’s important to look at some statistics to better understand why search engine optimization is so important. Here are some numbers to contemplate in this regard: 90% of the adult population in the United States uses a search engine to find information online. About 80% of all searches come from the organic search engines and not the paid search listings. So at a quick glance at the above numbers, this means that over 210 million people are actively using search engines to find the information they need. alone. Happy marketing!
How to Reverse Engineer Your Competitors’ SEO Strategy
Convince & Convert
FEBRUARY 15, 2016
For example, a supermarket and mobile phone brand are indirect competitors. For example, digital camera brands now have to compete with mobile phone companies, as smartphone features have improved, eliminating the need for a separate gadget. Social For example, websites on HTTPS can implement HSTS, which tells search engines your site is secure. Are their pages engaging?
Six On Page Search Engine Optimization Must Do’s
Small Business Mavericks
APRIL 21, 2012
Search engine optimization is not all about gaining inbound links. Use keywords carefully – these tags are for users and search engines now look at them from a user’s perspective. For example, [link]. Once you have published your web page, be sure to add it to the sitemap (both the user and search engine sitemaps). Search engine sitemaps are regularly checked by the search engines. Newly found urls are then visited and indexed by the search engines. SEO for Small Business html tags keywords linking search engine optimization
Websites and Search Engines are Far from Dead
FEBRUARY 17, 2013
Search engines are going away. ” Professor Gelernter and John certainly have a point in that streaming information (a Twitter feed being a prime example) is an increasingly popular way to consume web content (and time). Imagine, for example, that you’re tasked with finding the best social media monitoring tool for your company. Websites are dead. Poppycock. Hogwash.
How to Write a Press Release in 4 Easy Steps [+Examples]
MARCH 3, 2016
Bonus: Examples of quotes that work can be found here. Search engine optimization will help improve the online visibility of your press release, which will generate traffic to your company’s website. Same with the first paragraph of a press release – if you place your keywords here, the text will get more weight from search engines. Great Press Release Examples. Where?
Why And How To Submit Your Small Budget Film To Search Engines - Social Media
Social Media Network Marketing
APRIL 22, 2015
With this level of connectivity people utilise the Search Engines like never before. Search engines are the most valuable source of information assimilation. You type a few phrases or words [KeyWords] in the search space of the Engines and you get hundreds of links on the single topic. Here are a few Benefits of Search Engines. At Home, On Road, etc. shared below.
The Difference Between SEOs and Search Engine Marketers
APRIL 17, 2013
During a recent comment thread on Facebook by my buddy Steve Floyd , the subject of SEOs (Search Engine Optimization pros or “search engine optimizers”) and SEMs (Search Engine Marketers or “Pay Per Click professionals”) came up. It’s the way SEOs and Search Engine Marketers work. Search Engine Marketing Search Engine Optimization
What Affects The Search Engines - Social Media
Social Media Network Marketing
AUGUST 24, 2011
In the online world, Search Engines are critical. Knowledge of Search Engines form an important part of Social Media professional's day to day activity. It is critical that you understand what a Search Engine is looking for and how best you can make use of the opportunity. While you do understand the important criteria of the Search Engine you need to keep in mind that the algorithms are updated and changed constantly. classic example of this was Panda which was brought in by Google. Search Engines are programmes, they are scripts, they are not human.
Do Google +1s and Shares Help Search Engine Rankings?
SEPTEMBER 18, 2013
The whole idea of this study was to figure out whether or not Google +1s actually help search engine rankings. Since Google does not fully trust social shares (yet), there is no way that Google would trust a social share, even if it’s a Google+ social share or +1, without combining that “factor” with other search engine rankings factors. Let me explain. Marketing
How Social Media Can Affect Your Search Engine Rankings
JULY 22, 2014
Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. You can see 38% of those doing very well with search engine optimization were also extensively integrating social media. Search Engine Optimization Social Media
Behr Paint Now Offering SEO and Search Engine Marketing Services
NOVEMBER 12, 2013
But, apparently Behr Paint ( Behr Process Corporation ) is now offering search engine optimization and search engine marketing services to registered BehrPro professionals. Local businesses can now get their paint and their search engine optimization and search engine marketing services from the same company. Search Engine Optimization That’s a good thing.
Moving to HTTPS for Better Search Engine Rankings
AUGUST 7, 2014
Due to Google’s recent official announcement that an https site is a search engine ranking factor, I’ve decided to move my site, BillHartzer.com, to https from http. wrote earlier about https secure websites and search engine rankings, and my recommendation that you consider switching your website from http to https. But let’s talk about search engine rankings.
25 Important Search Engine Optimization Mistakes to Fix Right Now
JANUARY 12, 2011
When it comes to optimizing your web site for the search engines , search engine optimization, there are a lot of things that you can do that will hurt your search engine rankings. In fact, there are literally hundreds of different factors that come into play when it comes to search engine optimization. Not having search engine friendly URLs. Duplicate Content.
Don’t Pay for Search Engine Submission
SEPTEMBER 2, 2013
You do NOT have to pay for search engine submission services. There are still companies out there that are selling scamming others with a search engine submission service. But, in fact, if you look at it closely, it’s only a search engine submission service for $75 per year. The notice on the email says the following, which is meant to scare unsuspecting people: Don’t miss out on this offer which includes search engine submission for HALLOWEENCANDYCOUPON.COM for 12 months. Our services provide submission and search engine ranking for domain owners.
How SEO and Content Work Hand-in-Hand
MARCH 23, 2016
Related Stories How to Create High-Quality Content Content Marketing with Your Reputation in Mind Rut-Busting Content Marketing Examples. You've produced your content. You published it. You're really proud of it. But no one visits it. Roger Gallager says you are missing. The post How SEO and Content Work Hand-in-Hand appeared first on Spin Sucks.
44 Questions to Ask Your Search Engine Optimization Company
AUGUST 31, 2010
quickly recalled all of the search engine optimization work I did for a search engine optimization client. One of the most difficult keyword phrases I worked on for a search engine optimization client was “gift baskets. What annoys me is that the company in this search engine optimization article about being penalized by Google is still buying links. Digg this!
Search Engine Optimization: Why Image Alt Tags are Important
JULY 26, 2010
This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips, like this one , are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. Take a look at the alt tag example from NetMechanic. Tags: Search Engine Optimization
Throwback Thursday: LookSmart Search Engine Circa 1999
JULY 17, 2014
For example, there was shopping content: This was essentially merely a list of search results, with plenty of featured sponsors and sponsored ads. Search Engines Do you remember LookSmart? And “article” from findarticles.com was #1 for the “shopping and services” search results/category.
FTC Sends Letter to Search Engines Regarding Paid Ads Versus Natural Search Results
JUNE 25, 2013
With all of the new ways that consumers can get their search results (desktop search, mobile search, voice search, etc.), the FTC is warning the search engines that consumers must be notified that paid ads are paid ads–and it must be very clear which search results include paid ads and which do not. Originally, in 2002, the FTC revised its search engine guidance. Search Engine
Search Engine Optimization: Anchor Text Flows Just Like PageRank
FEBRUARY 21, 2011
As someone who has been actively creating and optimizing web pages for the search engines since 1996, I have always been curious when it comes to everything related to Search Engine Optimization. love to write and create great online content, and I am even more satisfied when I see people reading content that I have written. I get even greater satisfaction when I can find something that I believe is useful to other people and I can point it out–especially to my colleagues in the Search Engine Optimization industry. Google changed the search engine optimization game.
How To: Remove Paid Links Without Hurting Your Search Engine Rankings
FEBRUARY 25, 2012
When it comes to search engine rankings, we all know that one of the major search engine ranking factors is how many links you have to your website. So, if you want to rank well for “red widgets”, then having lots of links with “red widgets” in the anchor text pointing to your site will help your search engine rankings. Especially if those paid links are helping your website’s organic, or natural search engine rankings? Search Engine Ranking Problems. Your website has been penalized in the search engines because of paid links.
Book Review and Giveaway- The Commitment Engine by John Jantsch
DECEMBER 1, 2012
The Commitment Engine: Making Work Worth It , by John Jantsch. In the Commitment Engine he shows us what commitment really means in a business and a personal sense. John shares several examples of transparency between the business owners and staff. It’s making work fun. Psychic ownership. Think about it like this. Maybe not. Replacing managers with teams. Community.
Search Engine Optimization Tip: Text Surrounding Links
FEBRUARY 9, 2012
Links are very important when it comes to search engine optimization. In the case above, note that “search engine” is near the actual link to Google.com. Links will be given more weight by the search engines, especially Google , when they are surrounded by optimized text. For example, you can add a short paragraph after each product description.
7 FBML examples to rock your Facebook fan page.
OCTOBER 27, 2010
home services Products.NET news system SMS product Articles Best of Subscribe forum contact Home > Marketing > Social Media > 7 FBML examples to rock your Facebook fan page. Mar 22nd 2010 7 FBML examples to rock your Facebook fan page. If for example you wanted some flash video, or embedding of a flash game, the FB:swf, and FB:flv are perfect candidates. You may for example, want to experiment with multiple calls to action – or offer multiple promotions to your audience. However I could do with either some working examples or some screen grabs.
Will New Domain Name TLDs Carry Extra Weight in the Search Engine Rankings?
DECEMBER 9, 2013
So, with all of these new TLDs, will these new domain names carry any extra weight when it comes to search engine rankings? It’s in his best interest to spread rumors like this: if people think that they’ll get a boost in search engine rankings, people will buy more of the new TLDs. The new generic TLDs (top level domains) are coming soon. Absolutely Not. Oh, really?
Search Engine Marketing Tool Review: SEM Rush
OCTOBER 21, 2011
From this you can tell for which keywords a site dominates the Google search engine results, and to what extent. For example, if I wanted to order the list by CPC in order to figure out which keywords would be best for an Adsense site, I would not be able to do that with the current set up – and this is true for the free version as well as the PRO version. Search Engine Marketing
Facebook Acting More and More Like a Search Engine
AUGUST 29, 2013
Is it just me, or is Facebook acting more and more like a search engine, crawling all sorts of URLs. Facebook is acting more and more like a search engine every single day. Here is a perfect example: If you take a look at the screen capture above from my stats just now, you’ll notice that Facebook Bot is visiting over and over again. Search Engines Social Media
Search Engine Optimization Tip: Adding Content to your Web Site
MAY 14, 2010
This is only one seo tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. For this search engine optimization tip, let’s talk more about content and adding content to your web site.
Search Engines Not Doing Enough to Stop Hackers
AUGUST 16, 2011
The search engines, Google , Yahoo! , and Bing are great at helping us find information on the web. That’s why I use a search engine. However, the search engines are indexing too much information on the internet–and as such, they are not doing enough to stop hackers. Hackers continue to use search engines such as Google, Yahoo!, Let’s take, for example, the search query above. The search engines are not doing enough to stop these queries from being made, time and time again. Search EnginesThey are helping them. Get a botnet.
Search Engine Optimization Tip: Check the Whois on Your Domain Name
MAY 28, 2010
This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. For this search engine optimization tip, let us talk about the Whois and the data that it contains. Digg this!
Search Engines Are A Conduit, Not A Source
DECEMBER 21, 2011
Let’s get this out of the way: Search engines are a key part of communications nowadays. Search engines usually drive a significant proportion – if not the majority – of traffic to companies’ websites. However, I’m tired of seeing “studies” showing that “search engines” are a source of information for consumers. Search engines are a conduit – a step along the path – not a source. You do that because the results pages have the information, not the search engine. Search is important. Etc etc.
Search Engine Optimization 101: The Meta Description Tag
OCTOBER 20, 2011
There are many pieces to the puzzle with search engine optimization , and one of them is the meta description tag. This is very important so don’t overlook it because this tag will show up in the actual search results so you get higher in the search engine rankings. The image below is an example of how the meta description tag appears in the search results. Search Engine OptimizationThis is a wonderful way to entice potential traffic to see what your website is all about once they read the meta description tag. This will help you get it higher in the search results.
Real-Time News Curation - Types And Real-World Examples
SEPTEMBER 24, 2010
Print this article Real-Time News Curation - The Complete Guide Part 3: Types And Real-World Examples Whats more important? So this is by no means an attempt to rank or highlight the best out there, but only a dutiful report of what I have found during my investigation and I am very eager to discover more great examples to expand this collection. Types of Curation 1. magazine in 2006.
How to Use IFTTT to Automate Search Engine Optimization Tasks
FEBRUARY 21, 2012
So an example combination that could be used on the Ifttt website is “If I’m tagged in a photo, create a status update on Facebook”, or “If someone retweets my tweet, send me an email update”. Once you’ve completed this step, you are taken to another page that shows an example of a task you could create. Search Engine MarketingIf this, then that.
Search Engine Optimization:How To Boost Domain Authority
SEPTEMBER 23, 2011
An example would be having a link from a deep page of authority is much more worthwhile than a link from some other homepage that is a lot less popular. Search Engine OptimizationBefore you look at the best way to use your Google site you must comprehend the method in which the web’s link graph works and the way that Google rates a particular site in regards to the value.
Schema.org Use May Infringe Upon Search Engine Patents
JUNE 6, 2011
got together recently and formed Schema.Org , that will help you, as a webmaster, web designer, or search engine marketer , standardize your html code. You may be infringing on the patents that are owned by particular search engines. Overall, I am really glad that the search engines are doing this–to help us standardize the code we use when creating web pages. Tweet This!
Introducing Blekko, the Self-curated Search Engine
APRIL 25, 2012
It’s the search engine that prides itself on human curation. Blekko separates itself from other search engines by making use of the “/” tag—the slashtag as a search tool. Using slashtags, you can basically create your own search engine for any topic you like. Right now, Blekko stands as a very unique search engine with a very bright future.
Does Removing Your Website from Google Hurt Your Search Engine Rankings?
AUGUST 10, 2011
But let’s delve into this deeper and look at a specific example of a website that removed themselves from Google and then examine the search results a day later, after they have “undone what they previously did–which was to remove themselves from Google. Does removing your website from Google hurt your search engine rankings? Search Engine Optimization
The Babel Real Time Social Media Search Engine Launched
MARCH 22, 2011
For example, searches for keyword phrases like “Charlie Sheen , which should pull up some sort of content–something that Charlie Sheen recently tweeted or added on a social media web site. The Babel may be a good social search engine, but it certainly fails when it comes to “real time. and allows you to search data being generated in real time. Tweet This!