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Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity SMM

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. Marketing leaders and their CEOs understand that it’s an efficient and effective way to get out their message.” ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right? .”

B2B 348
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11 Smart Ways to Use Twitter Advanced Search

Hootsuite

Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. Finally, apps like Hootsuite Streams can add even more power to your Twitter search arsenal.

Twitter 115
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11 of the Best Influencer Marketing Tools

Hootsuite

Finding the right influencers and building relationships is hugely important for your brand. According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. For every dollar spent on influencer marketing , marketers see a $6.50

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Over 2 hours a day , in fact, which is 30% more time than in 2015. Source: Hootsuite. Source: Hootsuite. Step 1: Create a social media marketing strategy.

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How Participation Marketing Elevates Your Social Media Strategy

Convince & Convert

” I call it participation marketing, and the reason is clear. Altimeter’s 2015 State of Social Business Report revealed that “building employee advocacy” programs are becoming a high priority and strategic initiative for marketers, jumping from 13 percent to 45 percent in 2015. They have no agenda.

Strategy 145
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How to Create the Perfect Social Media Marketing Mix

Rebekah Radice

How to Create the Perfect Social Media Marketing Mix. You can’t influence anyone unless you build a solid community by sharing and enagaging with people #InfluencerChat. Marsha Collier (@MarshaCollier) May 6, 2015. Marsha Collier (@MarshaCollier) May 6, 2015. ➡️ #Tip : want to become a Social Media Influencer?

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11 of the Best Influencer Marketing Tools

Hootsuite

Finding the right influencers and building relationships is hugely important for your brand. According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. For every dollar spent on influencer marketing , marketers see a $6.50