Five questions your marketing team should be asking about location-based technology
Visually SM
MARCH 4, 2015
Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees. Rather, location-based marketing is gray because building a strategy in 2015 requires a bit more art than science. Retail/mail order (including online retail: 40%. Telecoms: 30%.
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