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Tumblr – Why, How & Who?

Mindjumpers

But if you’re one of the cool kids now, you rule Tumblr! Because Tumblr has potential. Today there are more than 170,000 million Tumblr blogs with 200,000 visits each month. Tumblr is a platform based on visual context rather than text, which makes the content easier to comprehend for a larger group of people.

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Why Social Media Is So Important for Your Business in 2014

yMarketingMatters

It’s obvious that social media will continue to have a significant impact in 2014 on marketers and business owners: They now have the ability to reach out and communicate on a personal level with their target audience on a daily basis. Much has changed over the last year in social media, and it will continue to change in 2014.

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A Social Media Status Quo – Brazil

Mindjumpers

Mindjumpers Network is a global platform of local country Community Managers, enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. The following post is part of the Mindjumpers Network series.

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Pro Tips to Spot and Dodge A Social Media Crisis Before It’s Too Late

Keyhole.co

Imagine this: A social media manager scrounging for content stumbles upon a share-worthy graphic on Tumblr that fits with their brand’s July theme. Well, that actually happened on American Apparel’s Tumblr page in 2014. Someone with their platform and reach can do a lot of damage to a brand in a short amount of time.

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How Customer Service can Devastate Your Social Media Plans

Convince & Convert

via Ahalogy 2014 Pinterest Media Consumption Study Of course, introducing ads to a social platform is never popular. Peter points out that Tumblr got a lot of pushback about introducing ads, but now users don’t even seem to notice them. This is compared with 42% who are neutral and 31% who don’t mind them.

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How the BBC is Approaching News Coverage on Social Media

Convince & Convert

If the BBC has anything to do with it, you’ll tune in on Instagram, Twitter, and Tumblr. Image via BBC Shorts Tumblr. The BBC Shorts videos are all 15 seconds in length and can be found on Instagram , plus dedicated Twitter and Tumblr accounts launched specifically for this initiative. Tweet This ). Image via BBC Instagram.

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How Glossier Built a Cult Following on Social Media

Unmetric

In 2014, Glossier was launched online with just four products and in just four years, it has grown into a cult-status, multi-million dollar business. According to Weiss , the blog and its digital presence has been their “single largest social media platform”. A post shared by Into The Gloss (@intothegloss) on Oct 6, 2014 at 6:25am PDT.