Twist Image

AUGUST 1, 2014

You can pick a brand (any brand) and benchmark them against these 7 deadly sins of digital marketing in 2014, and you will see where the real gaps truly lie. Here are the 7 deadly sins of digital marketing in 2014. Ultimately, most brands see display advertising in the same construct as their TV advertising (plan it, set it, forget it.

Marketing 105

Marketing Analytics Mobile Paid Search 105

Waxing UnLyrical

MARCH 11, 2015

You can’t properly attribute sales or awareness to communications using baseline analytics from Google or Facebook or Twitter. Eric Wittlake (@wittlake) January 7, 2014. Analytics solutions can be very helpful, so long as they give you the information that you want. ” ~ Sandra Fathi, Past President, PRSA NY.

Metrics 100

Metrics How To Discount Analytics 100

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. link] [link] Jeremy Bryant RT @jaybaer: Adding SEO, Web analytics, email marketing, social media services to your ad/PR agency. link] [link] Abbie S.

Marketing 123

Marketing Social CRM Conference Social Media 123

ProBlogger

JULY 31, 2017

So for today’s episode (#204) I’m going to play you a full opening keynote talk that I gave in 2014. This episode, episode 204, I’m going to play you the full opening keynote of the talk I gave in 2014, three years ago now. He’s a construction worker, follows instructions, blends into the crowd.

Eventful 44

Eventful Blogger eBook Publishing 44

Proactive Report

JANUARY 30, 2015

It works when it is based on research – like monitoring online conversations and tracking success with analytics. Using analytics of past content across all social channels lets you see what resonates with your audience. Every piece of content has to thoughtfully constructed and delivered. However, you have to know.

Skills 40

Skills Reputation Influencer Press Release 40