Remove 2012 Remove Marketing Remove Social Graph Remove Strategy
article thumbnail

Social Media Strategy Template

Proactive Report

Download the PDF of the Social Media Strategy Template here. In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. Map the brand’s social graph.

Template 111
article thumbnail

Social Media Strategy Template

Proactive Report

Download the PDF of the Social Media Strategy Template here. Almost three-quarters of all adults are active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. Map the brand’s social graph. Meritus Media Inc.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Customers’ Voice, Your Social Graph and Your Reputation

Proactive Report

Social media impacts every part of your business. in 2012 it is imperative that you. Understand the power of social media for positive and negative impact. Make social media a part of your risk management strategy. Every brand needs to: map their social graph and know their customers.

article thumbnail

Trends for 2012: Social Media Intelligence

Proactive Report

The number of social media monitoring tools has exploded and at last count there were over 200 on the market. Savvy PR and marketing folk are digging deep into the conversations – mining that data to find insights that can drive strategy, inform product R & D, give the competitive edge and improve that pesky bottom line.

Trends 103
article thumbnail

The Customers’ Voice, Your Social Graph and Your Reputation

Proactive Report

Social media impacts every part of your business. Online PR has assumed greater importance and in 2012 it is imperative that a business. Understands the power of social media for positive and negative impact. Makes social media a part of their risk management strategy.

article thumbnail

How Your Brand Can Get the Most Value Out of Facebook’s Edgerank Algorithm

Mindjumpers

We hypothesized that the weight of a negative feedback Edge was increased significantly with the most recent Edgerank change in September 2012. He predicts that in today’s social media environment, “Context” is what will become the king. Mathematically, we look at negative feedback as simply another Edge, but with a negative value.

Brands 244
article thumbnail

Trust and Reputation – the new currency?

Proactive Report

The Cluetrain Manifesto said markets are conversations. Another interesting finding of the 2012 report is that the media is the only institution that saw a slight rise in trust and the majority of that rise is in social media. What does all this mean for your PR and marketing strategy?