Net-Savvy Executive
APRIL 1, 2011
Cymfony Acquired in 2007 by TNS, which was acquired by WPP in 2008. Factiva Dow Jones bought out Reuters' interest in Factiva in 2007. Nielsen BuzzMetrics Nielsen bought the rest of BuzzMetrics in 2007 and used it as the core of NM Incite , its joint venture with McKinsey, in 2010. Cymfony is now part of WPP's Kantar Media.
Net-Savvy Executive
MARCH 15, 2011
In 2007, I asked for opinions on a generic term for social media monitoring, analysis, research, etc. I settled on social media analysis as an existing term that could stretch to fit the tools and services then on the market. Since then, I've also argued for an expansive interpration of the listening metaphor.
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Techipedia: Tamar Weinberg
SEPTEMBER 29, 2009
Search for blogs via paid tools such as Radian6, TruPulse, and Trackur. And you’re handling it wonderfully Reply Greg Jarboe February 11, 2010 at 4:45 pm Amber, let me give Radian6 a shoutout, too. My responses are often along the lines of, “Thanks, but my blog covers social media marketing strategy.
Techipedia: Tamar Weinberg
JULY 8, 2008
Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?
Techipedia: Tamar Weinberg
MARCH 10, 2010
She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?
Techipedia: Tamar Weinberg
AUGUST 26, 2009
Today, marketing your business for free may seem to be an unattainable process. But with social media marketing, it doesn’t have to be. The only investment in the act of marketing on the social web is time and energy. Thankfully, you don’t have to go at social media marketing alone.
Waxing UnLyrical
NOVEMBER 1, 2010
McCormick also serves on the board of directors for Plank Center for Public Relations Leadership at the University of Alabama and the University of Florida Department of Public Relations Advisory Council; served as the president of the PRSA Foundation in 2006 and 2007, and has been a co-chair of the Champions for PRSSA since 2005.
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