Buzz Marketing for Technology
NOVEMBER 9, 2011
The classic product marketing approach to social media is treating it like just another broadcast media channel by posting press releases, sharing events, posting videos and expecting to see instant results like you get with other online media like banners, text links and search. Lower costs, more revenue – a perfect combination!
Buzz Marketing for Technology
JUNE 27, 2008
A Report of the Aspen Institute Forum on Communications and Society. Final report to the National Forum on Information Literacy. Action Alerts Press Release -- SLA Strongly Opposes Budget Cuts to U.S. Recent Industry Reports. International Journal of Information Management. Endnotes/References: 1. Adler, Richard P.
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Buzz Marketing for Technology
DECEMBER 1, 2010
Most of the time when I am talking with other B2B marketers they seem to be taking classic approach to social media and treating it like just another media channel posting press releases, sharing events, posting videos and expecting to see instant results like they get with other online media like banners, text links and search.
Buzz Marketing for Technology
APRIL 1, 2010
In the recent Edelman Trust Barometer report they detail out how trust is rebounding in a handful of Western countries especially in the United States where trust in business jumped 18 points to 54 percent. Which was an interesting statistic no doubt for many of us in business today. And then what is the timing?
Buzz Marketing for Technology
JUNE 27, 2008
Press Releases. Intranet DASHBOARD Announces the Release of Version 2.0; Get In-Depth Company Information from Hoovers | Buy a D&B Credit Report | What is in Your Companys D&B Credit Report? Fujitsu Quadruples Its Investment in TeamWARE USA, Streamlines Global Groupware Offerings; Quippe Technologies, Inc.
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