Sprout Social

NOVEMBER 2, 2023

Tools like Sprout Social use AI-driven sentiment analysis to dig into social listening data to give you insights on what people think about your brand. And, you can assign predicted emotions or sentiments to different stages of the journey. Take a look at this simplified current state customer journey map from Nielsen-Norman.

Examples 104

Examples Template Templates How To 104

Hootsuite

MAY 18, 2023

Use vertical content Most short-form video platforms are designed for content to be viewed on mobile devices in a vertical format. This sentiment isn’t limited to a particular locale, language or culture. Users are drawn to videos that feel honest, real, and sincere.

Video 112

Video HootSuite How To UGC 112

Socialmedia.biz

JULY 23, 2017

What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. This sentiment can help promote a sense of cohesive culture and increase performance. But to successfully execute employee advocacy, you don’t need to use LinkedIn Elevate.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. This sentiment can help promote a sense of cohesive culture and increase performance. But to successfully execute employee advocacy, you don’t need to use LinkedIn Elevate.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Oktopost

JUNE 9, 2020

A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. Brand Sentiment. With half of buyers trusting a company’s employees as sources of brand information, advocacy can help drive up positive sentiment.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

JANUARY 28, 2016

Are they on mobile phones or desktops? According to Nielsen, peer recommendations are the most trusted form of marketing today, so encourage your employees to share and discuss content on their social accounts. Then, identify how and where this audience prefers to consume content. Don’t Overlook Those Closest to You.

Content 60

Content Nielsen Delicious Sentiment 60

Webbiquity SMM

FEBRUARY 7, 2011

Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy. number of retweets on Twitter, number of comments per blog post), brand sentiment and customer retention.

Social Media 198

Social Media Tools Tips ROI 198