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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B 306
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The 12 Best Chatbot Examples for Businesses

Hootsuite

You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. You can see exactly how these bots can assist with your customer service, sales, and marketing.

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Secret Social Media Engagement Hacks You Shouldn’t Be Without

agora pulse

In this article I’m going to show you some secret social media engagement hacks that will work if you have zero budget, a low fan count, and a marketing team of … just you! Higher social media engagement equals more clickthroughs, more web traffic, more fans and more purchases so it’s something we all want.

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How to Make $5k from Skype (and Possibly a Whole Lot More)

Viper Chill

You see, blogging and internet marketing can be a really tiny industry sometimes. Maybe it is a Gen-Y thing but given a choice between a phone call and a text message, I’d much rather send a quick SMS. And given a choice between an SMS and an email I’d rather send the email. Humans are social creatures.

How To 77
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What is Customer Experience: 7 Tips to Improve Your CX

Hootsuite

The Nike swoosh and the Just Do It tagline are iconic in both sports and fashion. Don’t forget to build your social media customer service strategy , too. This way, you’ll support your customer experience on social media. If you do, a customer will assume you ARE messy and unprofessional. Take Nike for example.

Tips 107
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The Public Doesn't Need to Know What Gov 2.0 is, But They Do Need.

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media The Public Doesn’t Need to Know What Gov 2.0 Building an open government is kind of like building a successful sports team. Home About Me Speaking Legal-ese My Team Gov 2.0

Gov 2.0 119
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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

From our research at CoSchedule , we found that planning awesome content is a major challenge for most content marketers. That’s why we recently launched a new feature for our content marketing editorial calendar tool that helps marketers plan any type of content they could possibly want to publish. Here ya go.