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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Ideas and good products spread faster. More people were reached using one advert or one advertising channel.

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7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

But to me, a blog is similar to a magazine and most popular magazines have pictures. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. Something to be said, there.

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Social media should not continue to give off the mindset that it’s easier to get things for free. Lisa Barone made a really good point last month when she said that her productivity went up as a result of respecting her time. I hearken back to the magazine rack on the street corner that had the sign if you read it you bought it.

Products 267
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. Offer pre-release access to new products/services. Send free stuff.

Brands 133
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Blogging: Social Media is Not Only About Social Media Sites

Techipedia: Tamar Weinberg

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. This is a huge challenge for someone who wants to sell their product using social media.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

How to Integrate Social Media into Product Marketing (Social Computing Magazine): This is a nice detailed guide on how you can market products via social media. Sending products to bloggers helps too!) If you’re starting a new one later on, read this guide. He makes 6 digits a MONTH.

Marketing 265
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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Promotional products company rushIMPRINT features on its Facebook page a tab of products for sale. This is basic News Feed Optimization. Post photos of your service and product offerings and invite your fans to do the same. engagement has to be built into your products or your message. I know I would.)

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