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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

Finding it hard to compete with social algorithm changes using hashtags? Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content.

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Brand Safety: Managing Risk and Building Trust on Social Media

Hootsuite

In today’s digital age, it’s crucial for marketers to take steps to protect their brand safety online. Social media does a great job of building brands and connecting businesses with their customers. Bonus: Download a free guide to social advertising and learn the 5 steps to building effective campaigns.

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6 Ways Emerging Technologies Are Set to Change the Use of Social Media

SocMed Sean

Maria writes for a variety of blogs and today she shares her thoughts on how a variety of emerging technologies could potentially impact our use of social media, including Facebook, Twitter, and YouTube. Let us look at the few technologies which will shape social media usage in 2018 and beyond. Facial Recognition.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

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The Complete Guide to Social Media Video Specs in 2020

Hootsuite

Struggling to keep on top of all the changes to social media video specs? Video is increasingly crucial to a successful social media marketing strategy. But not if you use our guide to social media video specs. Resource: How to Use Facebook Live Video: A Guide for Marketers.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. How to Use Twitter Analytics: The Complete Guide for Marketers.

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Coming Soon to Hootsuite: Advertising, Amplify, Impact Updates, and More

Hootsuite

As the unofficial member of your social team, Hootsuite’s promise is to empower all organizations—large and small—to strategically grow your brand, business, and customer relationships with social media. We want you to feel confident using social media to increase your brand awareness and customer engagement.

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