Akamai Marketing

FEBRUARY 8, 2011

Enter: PostRank. In short, PostRank endeavors not only to show you how much TRAFFIC you got, but how many times a particular post was talked about. There are several tabs within PostRank, each designed to give you a unique view of the data. It isn’t that we need a tool that does everything.

Postrank 134

Postrank Analytics Tools Klout 134

Convince & Convert

JANUARY 11, 2011

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) PostRank Analytics solves this problem. Are tweets more important than Facebook shares?

Metrics 159

Metrics Postrank Social Media Klout 159

Kikolani

MARCH 13, 2011

If you’ve been following my writing for a while, you will notice I always find a way to throw in a mention for PostRank , and for good reason. Simply search keywords in your industry, and PostRank will give you a list of the blogs with the top engagement on that topic. Engagement Details on PostRank. All for free!

Research 153

Research Advertising Postrank Klout 153

Janet Fouts

JANUARY 27, 2011

Postrank Analytics. Looks at your blo, Facebook, Linkedin and Twitter presences and rates you by your apparent influence, activity level and authority on topics you frequently discuss. Klout has used their knowledge of influencers to leverage their Klout with programs like the much lauded Virgin America campaign.

Klout 138

Klout Brands Social Media Postrank 138

Convince & Convert

NOVEMBER 23, 2010

Twitter followers and Facebook fans and the most egregious example. The number of Twitter followers you have means practically nothing. Companies like PostRank (with its analytics product), and Klout (with its online influence measure) and leading this integrated metrics parade. What you can do with them matters a lot.

Metrics 127

Metrics Postrank Klout Marketing 127

Waxing UnLyrical

DECEMBER 19, 2010

India’s Twitter , from Inc.com. In defense of Klout , by Tac Anderson at New Comm Biz. Why: Klout’s taken a lot of beating online recently. This could come in handy. The effect of brand building on search traffic , from PPC Blog. Why: a pretty interesting way of looking at, and taking advantage of, infomercials.

Klout 105

Klout Postrank Tourism Blogroll 105

Waxing UnLyrical

DECEMBER 4, 2010

Blink The thing with social networks, particularly one such as Twitter, is that the streams move so fast, you barely notice someone’s absence. Someone’s Klout score is not necessarily reflective of that person’s “real&# (i.e. Now you see it, now you don’t. Click here to try reconnecting the live stream. |

Class 233

Class Campaign Klout Influencer 233