Hootsuite

DECEMBER 7, 2022

Twitter isn’t just the birthplace of cutting-edge humor or the top place to find breaking news. Thanks to Twitter’s advanced search features, it’s also a surprisingly robust search engine. Twitter’s advanced search capabilities are some of the app’s most well-kept secrets. Here’s how to use it: 1.

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Twitter HootSuite Airlines Mobile 116

Oktopost

AUGUST 24, 2023

It’s official – time to say goodbye, Twitter, and hello X! X, formerly known as Twitter, recently released its new brand toolkit , solidifying their rebrand led by new owner, Elon Musk, and ensuring their 540 million users know how to use their visual assets. Today, no trace of Twitter exists within X’s brand toolkit.

Brands 62

Brands Twitter Reddit Platform 62

Oktopost

AUGUST 24, 2023

It’s official – time to say goodbye, Twitter, and hello X! X, formerly known as Twitter, recently released its new brand toolkit , solidifying their rebrand led by new owner, Elon Musk, and ensuring their 540 million users know how to use their visual assets. Today, no trace of Twitter exists within X’s brand toolkit.

Brands 62

Brands Twitter Reddit Platform 62

Likeable

OCTOBER 7, 2020

And corporate style guides are great, but the way your brand speaks and carries itself on social shouldn’t be the same as in other marketing. In fact, when customers feel connected to brands on social, 57 percent will increase their spending with that brand and 76 percent will buy from them over a competitor.

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Social Media Brands Guidelines How To 135

Convince & Convert

NOVEMBER 4, 2021

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . A tight labor market causes other delays, shortages, or increased prices. . Avoid Social Customer Care Burnout.

Communities 181

Communities FAQ Training HootSuite 181

agora pulse

JUNE 4, 2020

Prospective students are just as likely to check out a university’s social media channels as its website and marketing materials. Some important questions to ask: Does the university’s social media channels give prospective students an idea of what life will be like at the university? Event Promotion.

Social Media 112

Social Media Committee How To Guidelines 112

Hootsuite

JUNE 11, 2020

If you’ve already been spending time fine-tuning your YouTube marketing strategy , you’re probably familiar with most of these formats, by virtue of having seen them in action. a) Choose your campaign goal, based on your brand’s marketing objectives: Sales. e) Choose how “sensitive” your brand safety guidelines are.

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YouTube Marketing Campaign Guidelines 145

Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. Balancing your professional image with the urge to post about spicy cases or engage with Twitter trolls can be tough. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

Social Media 140

Social Media HootSuite How To URL 140

agora pulse

OCTOBER 8, 2020

Yes, using Instagram to help your customers remember who you are as a social media agency and why they love you (and your clients) is a critical part of your Instagram marketing. Your branding guidelines should include: Fonts and their usage. Guidelines about how to use images. Sales funnel. Sell physical goods.

Instagram 179

Instagram How To Hashtag Guidelines 179

Hootsuite

MAY 20, 2020

Locking down your own social accounts is great. But hackers may still be able to gain access to secure social media through vulnerabilities in connected third-party apps. Hackers recently accessed Twitter accounts associated with the International Olympics Committee. Guidelines related to copyright and confidentiality.

Social Media 144

Social Media Tools Tips Policies 144

Oktopost

DECEMBER 19, 2022

There’s no denying that social media has become an important part of a B2B marketing strategy. However, no business can reap the benefits of social media if it’s not able to protect its accounts from hackers. Sometimes downloading the wrong file or clicking on the wrong link can cause social media security issues.

Social Media 125

Social Media How To Policies Authentication 125

Hootsuite

MARCH 11, 2020

First things first: Know that Snapchat might not be the right social media platform for every business. However, if the following points speak to your brand’s values, it might be right for your brand to use Snapchat for marketing purposes. And just like other social media platforms, users aren’t only connecting with friends.

Marketing 145

Marketing URL Features Platform 145

Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. Assess which moments are right for brand involvement.

Eventful 110

Eventful Social Media How To Sports 110

Sprout Social

JUNE 7, 2022

Social media doesn’t just move markets on its own. “Social media has become a key platform for investor relations professionals to gauge important conversations around their company and the broader market. ” — Abigail Schmitt, Corporate Communications Strategist at Sprout Social.

Strategy 111

Strategy How To Hashtag Team 111

Sprout Social

MAY 11, 2023

Twitter: Twitter’s Brand Safety Marketing Collection offers both technical and general advice on how to keep your brand safe on the network. These features allow you to keep Twitter a safe place for your brand and community. Sprout Social Sprout Social is a powerful solution for social media management.

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Reputation Tools Brands How To 127

Hootsuite

JULY 2, 2019

Social media training courses are a great way for digital marketers to level up their skillset. And Hootsuite’s blog offers several helpful posts from how to create a social media strategy to social media advertising 101. 15 of the best social media training courses and resources.

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Training Course Resources Social Media 111

Mindjumpers

AUGUST 25, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? So you are getting excited about your social media strategy, you have your creative execution standing by and are ready to start counting fans and followers. And this doesn’t just mean Facebook.

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Policies Social Media Guidelines Foursquare 218

Ari Herzog

FEBRUARY 6, 2011

Want to win a free copy of The Facebook Marketing Book , a 262-page softcover guide that provides easy-to-follow advice and illustrations on profiles, groups, pages, applications, advertisements, events, and other Facebook etiquette you need to succeed? As with any form of internet marketing, when you’re focusing on tiny.

Facebook 183

Facebook Marketing Hubspot Case Study 183

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. at least once.

Video 125

Video Social Media How To Trends 125

Hootsuite

MAY 12, 2020

At some point, many busy social media marketers may be tempted to try an Instagram automation tool. Much of the software that’s used to automate Instagram activity defies network guidelines. In fact, it’s pretty easy to set up your Instagram accounts so that every post automatically to Twitter and Facebook.

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Software Instagram Tools HootSuite 145

Sprout Social

JUNE 15, 2023

By choosing the right social media management tools for nonprofits, you can proactively engage donors, volunteers and staff members, while saving your team valuable time and resources. Tie your digital marketing efforts to key performance metrics like conversions and donor engagement/retention.

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Social Media Management Social Media Tools How To 111

Buffer Social

JANUARY 11, 2023

Figure out where your audience is There are a ton of potential options when choosing which social media site to be active on. From Instagram, Twitter, LinkedIn, Pinterest, and TikTok, it’s not always realistic for one business to be posting on five different channels. Where are they located? What are their pain points?

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Remix Instagram Social Media Trends 94

Keyhole.co

OCTOBER 20, 2023

Instagram has become every marketer’s favorite channel. Whether it’s a small venture or a multi-billion dollar designer brand, the photo-sharing platform’s pivot to a marketing tool gives creative exposure. Consider investing in a social media management tool that offers posting and scheduling.

Instagram 59

Instagram Badge Authentication How To 59

Buffer Social

FEBRUARY 13, 2018

With Facebook being a part and parcel of university students’ lives, there are many things that social media teams at universities can do to market the university, engage students, and stay in touch with alumni. With Facebook, you can also easily organize and market events at your university.

Facebook 103

Facebook Marketing Groups Groups 103

Sprout Social

FEBRUARY 26, 2024

Brands in regulated industries need a plan in place to address compliance risks and guidelines, so they can show up for their customers. It stands out in a market full of water brands—typically available in plastic containers—as the anti-establishment choice. Chewy’s investment in providing top-tier service on social pays off.

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Report Atlassian Brands Sentiment 63

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. But with a client-first mindset, some agencies forget to prioritize their own marketing efforts as well. . What do you do better than everyone else?

Social Media 107

Social Media Strategy Case Study RFP 107

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

Analytics 93

Analytics Twitter How To Embedding 93

Buffer Social

JULY 28, 2016

Quick quiz for social media marketers : Raise your hand if you’ve ever been asked, “So, you get paid to go on Facebook?”. People get social media. But it seems many are still bewildered by social media marketing. 3 Guidelines for Talking to Anyone About Social Media.

Social Media 76

Social Media Marketing Team Guidelines 76

Hootsuite

OCTOBER 8, 2019

Free #unswoweek Night Markets film screening tonight @ 7pm. million but they also saw huge improvements in their social reach. Social media impressions tied to Purdue Day of Giving, including exposures on Facebook, Twitter, and Instagram through posts and social sharing, rose to 24 million from last year’s 19.5

Education 111

Education Social Media Tips Policies 111

Buffer Social

JULY 13, 2022

” Royal Bank of Canada’s Twitter response team took this approach – instead of getting defensive, they approached with empathy and an offer to help. However, the exception to this rule will have to be your or your social media manager’s mental health , which should take priority over anything else.

Social Media 98

Social Media Policies Team Comments 98

Hootsuite

FEBRUARY 3, 2020

Every business should have social media guidelines. That’s true even if your company is not on social media (psst: here’s how to get started ). Your employees are on social media. Social media guidelines lay down some rules. Why you need social media guidelines for your business.

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Guidelines Social Media Policies How To 143

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

Social Media 100

Social Media Trends Mobile Social Networking 100

agora pulse

OCTOBER 7, 2020

Whether you’re a fledgling social media manager or an experienced one, you may want to brush up on your Twitter best practices. Here are some tips to help you get more out of the popular social media platform. Curious about how your brand or agency can get more out of this social media platform?

Social Media Management 150

Social Media Management Social Media Twitter Hashtag 150

agora pulse

MAY 8, 2020

Think Twitter is just for rants? The social media platform is for so much more. Check out this comprehensive guide on Twitter, whether you need to brush up on the basics or learn about it for the first time. Participating in Twitter chats. Setting Up Your Twitter Account. Twitter profile image.

Social Media Management 170

Social Media Management Social Media Twitter Hashtag 170

Pixlee

SEPTEMBER 9, 2019

Although it seems like an easy marketing ploy, you’ll want to make sure that your brand is fully aware of what trendjacking is and how it can help (or even potentially hurt) your brand in the current state of social media. You have the potential to drive more eyes to your social accounts by jumping in on the conversation.

Brands 55

Brands Meme Trends UGC 55

agora pulse

SEPTEMBER 15, 2020

Some of the most important skills of a social media manager don’t show up on a resume. Here’s a look at “secret” social media manager skills that help them succeed. Sixteen years ago, Facebook launched, and since then a flurry of other social media platforms joined the mix.

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Social Media Management Skills Social Media Banking 155