The Realtime Report
DECEMBER 18, 2013
Apple’s iBeacon technology is looking to accomplish both, and after a successful run with the MLB’s ‘At the Ballpark’ mobile app at Citifield , Apple has now installed the location technology into its own retail stores. How is iBeacon different than using GPS for geo-location? And what about privacy?
Techipedia: Tamar Weinberg
APRIL 7, 2014
A new survey shows that the internet is edging out doctors as people’s primary source of information on clinical trials. Further surveys have shown that 80% of these e-patients would be interested in participating in a clinical trial. Drive more pre-qualified patient referrals. Reduce overall costs.
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The Realtime Report
NOVEMBER 1, 2017
In 2013, just 7 percent of companies had implemented a mobile app strategy, and 51 percent of companies had no plans to develop one, a FeedHenry survey found. By the end of 2017, 67 percent of small businesses will have built their own mobile apps. Concurrent with the rise of mobile internet usage has been the rise of apps.
Ignite Social Media
AUGUST 10, 2016
Mobile Game Ever according to Survey Monkey. Image Source: Survey Monkey. Many have been quick to pivot and jump on the bandwagon, for instance, Yelp quickly added a Pokestop filter to their mobile app. Image Source: PC Mag. About four weeks ago the world was blessed with Pokémon GO, the biggest U.S. Offer Rewards.
Twist Image
MARCH 28, 2013
We are building the next generation of location-based mobile apps that, for the first time, engage with users at the scale that personal interaction actually takes place. " If you can get beyond the marketing jargon, WiFiSLAM is, essentially, GPS for the indoors. The agency surveyed 1,874 U.S. indoor gps.
Twist Image
AUGUST 10, 2012
There are sprinkles of newer thinking (like when The Huffington Post launched their GPS For The Soul app) and I'm hopeful that they can leverage everything they have with The Huffington Post coupled with their acquisition of Patch to crack the code on local (and hyper-local) content. gps for the soul. mobile advertising.
Convince & Convert
MAY 27, 2014
And, according to a global Nielsen Survey of Trust in Advertising conducted in September 2013 (58 countries), almost half (47%) of respondents said that humor resonates more than any content approach. Imagine a portable GPS with an identity crisis in the wake of mobile apps that render it obsolete.
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