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5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.

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Ultimate Guide to User-Generated Content

Later

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

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The complete guide to social media and the beauty industry

Sprout Social

In short, hashtags and UGC are crucial to creating a much-needed sense of advocacy and community. Beauty brands are proof that social media contests aren’t going anywhere. Tag-a-friend contests and giveaways that encourage UGC are low-hanging strategies for brands to instantly introduce themselves to entirely new audiences.

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How to Run Social Media Contests That Actually Increase Revenue

Sprout Social

With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. This is important because social networks use algorithms to help determine what content and profiles to suggest to other users. Photo contests are insanely popular on networks like Instagram and Pinterest.

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Your Complete Guide to Creating a Social Media Strategy

Social Media Strategies Summit

Of the five major platforms in our social media strategy guide, TikTok is (currently) the only one dedicated to video content. Want to create a new social media strategy for TikTok or optimize your existing strategy? With 436 million monthly active users , Twitter is a comparatively small fry among major social networks.

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How To Start a Fundraiser on Instagram: 10 Can’t-Miss Tips

Hootsuite

Bonus: Get a free social media strategy template designed specifically for nonprofits. Get your followers involved Encourage your followers to get involved in your fundraising campaign by creating user-generated content (UGC). With over 2.35 Be sure to repost their content on your feed (with permission and tags)!

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How To Create A Social Media Style Guide

Keyhole.co

Such style guides lay down definite rules on how to represent your brand on social media. They keep everyone in your marketing team on the same page and every activity on social networks on the brand. So today, we discuss how to create a social media style guide and why you need it in the first place.