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How Twitter’s New Conversation Dynamics Will Affect Your Brand

Ignite Social Media

This new feature is an adaptation to combat the constantly increasing problem of cyberbullying that many users face when a tweet reaches beyond the intended audience. A smaller group of highly engaged, enthusiastic fans is a better advocate for your brand than a large group of silent social media lurkers.

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Facebook and Instagram Messenger Merge; The Good, The Bad, and The Brand Possibilities

Ignite Social Media

This update has already been rolled out to many areas and will bring a number of new features to the unified Messenger, such as selfie stickers, new conversation reactions, and more. With a merge in Facebook and Instagram Messengers, I will no longer have to out myself as a negligent Facebook lurker.

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What's your social currency?

Akamai Marketing

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. It might frustrate you to know that LOTS of people are lurkers. People who like results don’t like digital lurkers, because they can’t be tracked. 640 Million on Facebook.

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What is BeReal? Your Guide to the Newest Social Media App

Hootsuite

So if you’ve gotten used to the beauty filter, be prepared: The app doesn’t have any photo editing features. And if you’re a lurker, you’re out of luck. BeReal uses your front and back cameras to snap a selfie along with whatever you’re doing, at the same time. How to get started on BeReal.

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#measurePR Recap: Measuring the Millennial Workplace

Waxing UnLyrical

Rich is CEO of Menlo Innovation (featured in Maddie’s book) that is re-inventing the workplace, as well as author of Joy, Inc. On the types of metrics that they focus on for internal and external communities: A2 engagement metrics are the most important, but including “lurkers” who read and share #measurepr.

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TikTok Stories: How To Take Advantage of Super-Short Videos

Hootsuite

Despite their resemblance to Stories on other platforms, some features set TikTok Stories apart from the pack. TikTok Stories have been rolling out for just over a year, but the feature still hasn’t been officially introduced to all users. After all, there are plenty of ways to monetize this new feature. @keenyakelly.

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Instagram Reels Algorithm: Everything You Need to Know

Hootsuite

But if you really want your Instagram Reels in particular to make a splash, it’s important to know that this Instagram feature has its own specific algorithm to wrestle with. The Explore tab Reels are also heavily featured in Explore, alongside Instagram Posts and Stories that the Instagram algorithm serves up.

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