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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? And they’re doing SMS, which is fascinating. Community is interesting.

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Hook A Facebook Fan Up: They're Looking For Discounts

Firebelly

Sometimes, it seems, the greatest value you can add is a good old-fashioned discount or promotion. Chad Richards is the Social Program Manager at Firebelly Marketing. In Fans With Benefits: Add Value On Your Facebook Page , I wrote about providing the kinds of content that fans find valuable.

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Courtney Love gets sued over tweets

Firebelly

Case in point:  Courtney Love vs. fashion designer. But for non-journalistic folk, many of whom are now blogging and Tweeting on the Internet, these laws may not be known. This can cause major trouble.

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Why I Rarely Answer My Phone | Bare Feet Blog

Bare Feet Studios

I’ll check the email when I come up for air or depending on the situation, I’ll leave my Mail App open and polling every 60 seconds so I can receive correspondence in a timely fashion. And when we had our little earthquake here a few years back, phone did not work tho SMS did! My friends all know to email, text or IM me.

Upcoming 101
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What is Customer Experience: 7 Tips to Improve Your CX

Hootsuite

The Nike swoosh and the Just Do It tagline are iconic in both sports and fashion. Hootsuite’s inbox is set up so you can view, respond to, or filter messages from different social networks (and even SMS messages). If you do, a customer will assume you ARE messy and unprofessional. Take Nike for example.

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Web Worker Daily " Archive Busyness vs. Burst: Why Corporate Web Workers Look Unproductive "

Buzz Marketing for Technology

Burst : Use better ways to communicate when available including blogs, wikis, IM, chat rooms, SMS, and RSS. noticed a lot of talk on the blogs lately about the curse of busyness, of not being able to work the way that works best for you, of being in reactive mode and not having time to do some old-fashioned thinking.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

When TV came, it was three networks that ruled the roost. Then more and more came on board in a sort of me too fashion offering niche networks for people. I think we’ll see the same with Social media, but the fragmentation will happer faster. People will share content on mobile devices through IR/SMS/email.