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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Corporate blogs can operate in a similar fashion, except that the sole sponsor or advertiser is the company itself. After the webinar (if it’s been recorded), write a follow-up post answering questions from the event and directing visitors to the recorded version online. Integrate social media activities with your CRM system.

ROI 191
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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. One question for you though — are these categories mutually exclusive? We hear how twitter and the other SM tools will help to get you on top, blah, blah but that only happens so few times.

Metrics 130
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Integrating Email and Social Media with Flowtown | Email Marketing.

Convince & Convert

Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media. “Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Here’s the results for my friend and client Indra Gardiner from Bailey Gardiner in San Diego: Amazing, no?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Or, you could just use Swix, the super slick new social media scoreboard that just works. Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. Need to see the increase in Twitter followers over time?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Virality, Quick and Easy Once the stories are approved and posted on the blog, RESMARK automatically triggers another email, notifying the author and asking them to share the story on Facebook, Twitter, and elsewhere. As Brian Solis has written about a lot, social optimization needs to be simple. It makes sharing simple.

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4 Steps to Drive Sales with a Social FAQ | Blogging and Content.

Convince & Convert

After all, why would they even be coming to your Web site unless they had questions about your product or service? Social media makes it possible. The key is to create meaningful content that answers those questions, and propagate that content throughout the social Web, making a visit to your site unnecessary.

FAQ 137
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

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