article thumbnail

Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Confusion over these measurements has fueled the social media ROI debate.

Review 153
article thumbnail

Paid Bloggers Still Get Google Downgrades

Bare Feet Studios

Bloggers who are compensated can use the “nofollow&# tag within their outbound links to keep those links from being tagged by Google as paid content. The nofollow may well make that harder, but then again, if you are under contract I think it’s the buyer’s responsibility to track the postings of the paid blogger.

Blogger 40
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Lessons to learn from Blekko and T-Shirt marketing

The Way of the Web

Wait a minute – there’s ROI here: Now the team at Blekko might just think it’s a nice thing to send out shirts, or they might be doing it because they realise there’s a lot of value in it – or it might be a mixture of the two. So that’s potentially about $10,000 worth of links.

CPM 33
article thumbnail

Wordpress SEO: The Only Guide You Need

Viper Chill

NoFollow Certain Pages I did say there may be some tactics that people frown upon in this post, and this is the first. The Nofollow attribute was first introduced by search engines to help stop spam on the web from ranking in search results. Similarly, I nofollow links to my about page, my category links and my RSS feed.

article thumbnail

Fetching Friday – Resources Mashup & Blog World Meetups Tweetups and Parties

Kikolani

How do we know the ROI of blogging ? A look at the standard return on investment formula and 5 tools to help you measure ROI. What if women had designed Facebook ? 11 killer ways to increase your Facebook Ad CTR – great tips, especially the one about images. Infographics. The new Goo.gl

Mashup 135
article thumbnail

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. More than 700,000 local businesses have active Pages on Facebook. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. Are Twitter Followers Better Than Facebook Fans?

Research 212
article thumbnail

Why Social Media Is a Better Investment than SEO

ProBlogger

The concept of time ROI is absent from almost any discussion on SEO. People share good content on Twitter and Facebook, which is either closed to Google, labeled as “nofollow&# , or doesn’t have anchor text. Choose social media for greater ROI. They are probably right. It isn’t a question of what is possible.

SEO 55