Adam Cohen

NOVEMBER 1, 2010

Two years ago, no way I’d tell you that it would be acceptable to converse via text message/SMS with grandparents. Enter the world of Facebook, where the communication paradigm is different. The barrier to communication is low – it’s easy to share a picture or post given so many ways to share, from mobile to desktop.

Facebook 100

Facebook Instant Messaging SMS Flickr 100

Waxing UnLyrical

JULY 27, 2011

Instead, I was taken to the non-mobile friendly MAC website. Is your customer a tech-savvy, Smartphone-swinging hipster geek or an SMS-dependent mallrat? Whether you use QR, SMS or a mix of both (or even neither) will depend heavily on the people you’re trying to reach. Ashford via Flickr, CC 2.0. What’s in it for them?

SMS 264

SMS Sample Samples Campaign 264

Firebelly

MARCH 11, 2010

People are on Facebook to primarily interact with their family and friends - not your brand. Use Facebook Insights to monitor and measure how people are responding to your content. I think the Walgreens Facebook Page does a fantastic job of this. Do more of what people are responding to! Am I misinterpreting the rules?

Facebook 132

Facebook Paid Search Discount SMS 132

Firebelly

MARCH 3, 2010

Facebook For Business View more presentations from Firebelly Marketing. Not that others were less noteworthy, but that this presentation armed people with some serious Facebook ammunition. Below is the edited slide deck from my presentation. Slideshow URL: [link] ] Chad Richards is the Social Program Manager at Firebelly Marketing.

Social Media 100

Social Media Facebook Paid Search SMS 100

Waxing UnLyrical

DECEMBER 11, 2013

Image: Amit Kumar via Flickr, CC 3.0. For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore.

comScore 199

comScore Smart Phone SMS Advertising 199

Firebelly

JULY 23, 2010

Digitalia | Indianapolis Social Media Marketing « How One Unhappy Customer Multiplies Across Social Media | Main | Social Media News: Top 5 Stories of the Week » July 23, 2010 Jakes Take: Facebook Hits The Big 5-0-0 This week, Facebook announced that it now has over 500million users. Your comment has not yet been posted.

Facebook 113

Facebook MySpace Paid Search SMS 113

Firebelly

JUNE 8, 2010

Digitalia | Indianapolis Social Media Marketing « Flickr Friday: Sexist Profiling on Twitter | Main | United Way of Central Indiana Recognized for their Social Media Efforts » June 08, 2010 YouTube Tuesday: I Can Make You Go Viral! Brian, the " social media guru " is back.

YouTube 154

YouTube Paid Search SMS Flickr 154

Firebelly

JUNE 22, 2010

Find him on Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference YouTube Tuesday: What The HELL Is Social Media? Video URL: [link] ] Chad Richards is the Social Program Manager at Firebelly Marketing.

YouTube 170

YouTube Social Media Paid Search SMS 170

Firebelly

JUNE 15, 2010

Theyll donate an additional 50 cents every time you help spread the word about Fathers Day Frosty Weekend on Facebook, Twitter, Foursquare or FrostyCard.com. Buy a frosty and Wendys will donate 50 cents to the Dave Thomas Foundation for Adoption. Video URL: [link] ] Chad Richards is the Social Program Manager at Firebelly Marketing.

Foursquare 107

Foursquare Twitter Paid Search Facebook 107

Firebelly

MARCH 23, 2010

I also promised to share results from that report regarding why people become fans of businesses on Facebook in a future post. The number one reason people "fan" businesses on Facebook? In Fans With Benefits: Add Value On Your Facebook Page , I wrote about providing the kinds of content that fans find valuable. And here it is.

Discount 111

Discount Facebook Paid Search SMS 111

Firebelly

MARCH 17, 2010

51% of Facebook fans said they are more likely to purchase from at least a few brands they are fans of on Facebook. 60% said that being a Facebook fan of a brand would cause them to be more likely to recommend that brand to a friend. It pays to engage. Chad Richards is the Social Program Manager at Firebelly Marketing.

Buy 100

Buy Facebook Paid Search SMS 100

Firebelly

FEBRUARY 4, 2010

71 percent of young adults prefer Facebook while 66 percent of younger teens prefer Myspace. Social networking sites (SNS). 73 percent of teens and 72 percent of Gen Y are now active on at least one SNS. The survey also showed that teens are significantly less likely that Gen Y and adults to use Twitter. Your comment has not yet been posted.

Facebook 103

Facebook MySpace Paid Search Survey 103

Firebelly

JULY 27, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media News: Top 5 Stories of the Week | Main | 3 Stories That Rocked The Social Media World This Week » July 27, 2010 YouTube Tuesday: The Social Network Trailer The Social Network , aka "The Facebook Movie," hits theaters October 1st. What do you think? What do you think?

Social Networking 172

Social Networking YouTube Film Paid Search 172

Firebelly

JULY 9, 2010

Find him on Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference 5 Fun Twitter Quizzes : Comments Verify your Comment Previewing your Comment Posted by: | This is only a preview. Have a great weekend!

Twitter 172

Twitter Paid Search SMS Syndication 172

Firebelly

SEPTEMBER 3, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly at Brainstorming & Social Media Optimization Summits | Main | Flickr Friday: The Content Grid » September 03, 2010 5 Helpful Social Search Articles More and more consumers are either bypassing traditional search engines and seeking information from their networks on social sites (..)

Paid Search 184

Paid Search Engineering Flickr SMS 184

Firebelly

MAY 21, 2010

Digitalia | Indianapolis Social Media Marketing « Two Easy Ways To Still Get People To Your Facebook Landing Tab | Main | YouTube Tuesday: Im A Social Media Guru! How easy is it make your blog or website mobile friendly? Can you really send grandma a printed newsletter of your Facebook updates?

Social Media 101

Social Media Facebook Mobile Newsletter 101

Firebelly

MAY 20, 2010

Facebook surprised, and upset, a lot of people yesterday when they announced that now only "Authenticated Pages" or Pages with over 10,000 fans can have a custom landing tab. If you're sending people to your Facebook Page from email or Twitter, link to the specific tab you want them to land on!

Facebook 123

Facebook Paid Search SMS Syndication 123

Firebelly

FEBRUARY 25, 2010

Hart "Show The Love" Facebook Sweepstakes Firebelly recently helped client J.C. This current sweepstakes is being run on Facebook via a page seamlessly built into a custom tab on the J.C Hart Apartment Communities Facebook Page. We look forward to launching a series of social marketing programs with J.C. Hart in 2010.

Facebook 103

Facebook Paid Search SMS Syndication 103

Firebelly

JULY 30, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: The Social Network Trailer | Main | Ball Memorial Hospitals Facebook Nightmare » July 30, 2010 3 Stories That Rocked The Social Media World This Week Below are the top 3 stories that rocked the social media world this week. It’s natural and it makes sense.

Social Media 173

Social Media Paid Search SMS Syndication 173

Firebelly

JULY 23, 2010

Find him on Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Social Media News: Top 5 Stories of the Week : Comments Verify your Comment Previewing your Comment Posted by: | This is only a preview.

News 176

News Social Media Paid Search SMS 176

Firebelly

JUNE 10, 2010

.  Firebelly helped United Way of Central Indiana develop and maintain the social marketing efforts for the LIVE UNITED GIVE UNITED campaign featured in the article. Chad Richards is the Social Program Manager at Firebelly Marketing.

Social Media 156

Social Media Paid Search SMS Syndication 156

Firebelly

AUGUST 6, 2010

Digitalia | Indianapolis Social Media Marketing « Ball Memorial Hospitals Facebook Nightmare | Main | Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) Facebook Like Count Calculator Want to know how many likes, shares & comments youre getting on each post? Have a great weekend!

Social Media 163

Social Media Paid Search SMS Syndication 163

Firebelly

JULY 13, 2010

» July 13, 2010 Coleman Campsite: The Original Social Networking Site "We're not saying that  Facebook and Myspace got their idea from us, but we're not saying they didn't either." Digitalia | Indianapolis Social Media Marketing « 5 Fun Twitter Quizzes | Main | What the F**k is Social Media NOW?

Social Networking 141

Social Networking Sites MySpace Paid Search 141

Firebelly

JUNE 30, 2010

Find him on Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Happy Social Media Day - June 30th : Comments Verify your Comment Previewing your Comment Posted by: | This is only a preview.

Social Media 150

Social Media Paid Search SMS Syndication 150

Firebelly

AUGUST 11, 2010

Find him on Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) Save 34% by ordering on Amazon for $16.49.

Paid Search 159

Paid Search SMS Syndication Social Bookmarking 159

Firebelly

JANUARY 14, 2010

Flickr : There is a great Flickr group called MLK BLVD that contains images of Martin Luther King, Jr. Facebook : Become one of his 710,000+ fans on Facebook. Details have been updated for 2010. Martin Luther King, Jr. Day is Monday, January 18. Below are 4 ways you can celebrate his legacy with social media.

Social Media 118

Social Media Syndication Flickr Paid Search 118

Firebelly

FEBRUARY 24, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Facebook Stories From This Week You Need To Read | Main | Firebelly Work: J.C. The number one ranked company, Exxon Mobil, does not have a Twitter account. This represents a six percent increase over the 2008 study. The insurance industry has the most Twitter accounts (13).

Social Media 165

Social Media Twitter Paid Search Study 165

Firebelly

SEPTEMBER 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

Social Media 190

Social Media Paid Search Reputation SMS 190

Firebelly

DECEMBER 17, 2009

Firebelly Marketing on Facebook SYNDICATED ON Recent Posts Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Branding Outside The Box Twitter announces #NewTwitter Flickr Friday: The Content Grid 5 Helpful Social Search Articles Firebelly at Brainstorming & Social Media Optimization Summits 5 Helpful Facebook Places for Business (..)

Paid Search 145

Paid Search SMS Syndication YouTube 145

Firebelly

JULY 16, 2010

Find him on Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference What the F**k is Social Media NOW? and What the F**ck is Social Media: One Year Later presentations. What the F**k is Social Media NOW?

Social Media 128

Social Media Paid Search SMS Syndication 128

Social Media Marketing

APRIL 8, 2011

Facebook aficionados in particular are known to congregate in hot spots that feature free access to the social network for laptops and cell phones. Use of emails and phones has become a mobile endeavor that is no longer tied to the home- or office landline and stationary computer.

Wireless 162

Wireless Drupal SMS Mobile 162

Firebelly

AUGUST 18, 2010

Saturday, August 21 10:15 AM Facebook for Business Chad Richards Develop a strategy and establish success metrics for your business Facebook Page. You can find Firebelly speaking at the following sessions.

Paid Search 135

Paid Search Reputation SMS Conference 135

Firebelly

JANUARY 26, 2010

Firebelly Marketing on Facebook SYNDICATED ON Recent Posts Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Branding Outside The Box Twitter announces #NewTwitter Flickr Friday: The Content Grid 5 Helpful Social Search Articles Firebelly at Brainstorming & Social Media Optimization Summits 5 Helpful Facebook Places for Business (..)

YouTube 143

YouTube Paid Search SMS Syndication 143

Firebelly

JULY 1, 2010

Almost every TV show now has a Facebook fan page builtaround it. Many of them offer streaming videos and oftenfull-length episodes on their websites. Some take the extra step to ensurefull interaction with the viewers. This allows viewers to “like” the show and have it show up on theirpage.

MySpace 140

MySpace Paid Search SMS Syndication 140

Firebelly

NOVEMBER 18, 2009

Digitalia | Indianapolis Social Media Marketing « social media marketings good news | Main | Courtney Love gets sued over tweets » November 18, 2009 Too much flash turns google off Search Engine Optimization: Flash doesn't entice google Google is like a hippy girl. More likely to be into your substance rather than your flashy duds.

Google 100

Google Paid Search SMS Syndication 100

Firebelly

MAY 25, 2010

Digitalia | Indianapolis Social Media Marketing « How Grandma Reads Your Facebook Updates & 4 Other Social Media Stories | Main | BP Facebook Sentiment » May 25, 2010 YouTube Tuesday: Im A Social Media Guru! I love the line, "No one knows how to handle your customers like a total stranger working for $6 an hour."

YouTube 100

YouTube Social Media Paid Search SMS 100

Firebelly

MAY 18, 2010

Watch Part 1 of their interview about The Essence of Search. Well post Part 3 about Local Search tomorrow. Chad Richards is the Social Program Manager at Firebelly Marketing.

Video 100

Video Paid Search SMS Syndication 100