Examples FAQ Google Social CRM 
Convince & Convert
MAY 11, 2010
I also like to look at search data, both the searches that people are conducting about your company on Google ( use this free keyword tool ), (insert Google keyword tool screen shot) and the searches conducted on your Web site (assuming you have a search function). Or, you could survey Web site visitors, gathering data in real-time.
Convince & Convert
AUGUST 10, 2010
We are aggregating vast amounts of data, and in our integration with Facebook for example, we don’t open up everything we get because some of it just isn’t relevant. RK : Measuring social media’s direct impact on sales. You'd be lucky to find anything about Mr. Fux online even with a google search.
Convince & Convert
AUGUST 19, 2010
Consequently, if someone searches for “Colorado River Whitewater Rafting&# on Google, they’ll likely find that version of the Western River blog, which contains only posts about “ Colorado River Whitewater Rafting “ The software automatically harvests and organizes topically similar posts for maximum search effectiveness.
Convince & Convert
JULY 26, 2010
Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. Let’s say you’re a small business owner who wants your brand to appear in Google when someone searches for your product or service in your area. Spread the net.
Convince & Convert
JULY 28, 2010
Taxi Mike is Here to Help During my recent vacation in Canada, I stumbled upon a fantastic example of marketing via helpfulness, from Taxi Mike in Banff, Alberta. It’s Coffee In another example of Canadian excellence in creating marketing success through helpfulness, a Starbucks in Richmond, B.C. It’s a Bird.
Convince & Convert
FEBRUARY 23, 2010
People coming from Google don’t know who you are yet, so you can’t treat them like a Facebook audience that’s already drinking your Kool-aid. On Twitter for example, if you’re tweeting about your company’s new product, you’re engaged in a customer gain event.
Convince & Convert
APRIL 6, 2010
It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. And great example about the eyeglasses.
Expert insights. Personalized for you.
139 
Let's personalize your content