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Why 2,000 Facebook Likes Won’t Save Your Job!

Buzz Marketing for Technology

But as a Social media marketer, we believe in the power of a world where consumers are more connected to friends and brands, but when it comes to convincing the C-suite how and why, oftentimes they find themselves pointing to indeterminate measures of success such as Facebook Likes. Victoria Harres, PR Newswire.

Jive 210
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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

If you’re concerned about social media cost justification, you’re not along. A recent Chief Marketing Officer (CMO) survey found that only 20% of CMO’s felt social media produced measurable ROI and 62% hoped it may someday. Social media definitely pays off, but you’ve got to focus on the approach not the tools.

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3 Words That Get You Unstuck To Take Action

Absolute PA

They don’t want to declare them to the world because they think that doesn’t jive with their big hearts and service-centered businesses. Even though they KNOW that active marketing is a whole lot more effective that being passive. Hoping that those people who need them will find them anyway. Want to know more ?

Jive 90
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How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

Since I had no marketing budget, I decided to spend all of my efforts partnering with other mom blogs and asking them to post about us. You want to start with a list of mom blogs that you like — ones that jive with your brand, are in your target demo, and look like they get medium to high traffic. Come to your mom blogger event?

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How to easily find customers on social media

Absolute PA

Your intentions may be honest and true but marketing this way has the opposite effect. It’s how I went from stumbling over my 1 minute ‘pitch’ at group networking events to presenting to an audience of 200 and loving every second. they are active with plenty of networking and posts from others. I totally get it.

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. He’d also have done the outreach personally since I’ve met the guy at social media events. In social media, it may be more important to market slowly and the right way or not at all.

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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. You may discover any of these events through social media monitoring, but in each case not is the response different but the respondent is too.