Wed.Jul 12, 2023

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When Awareness Isn’t Enough: Government Social Media Campaigns That Create Action

Social Media Strategies Summit

Marketing campaigns sometimes encourage consumers to do something new, something they may have yet to consider. But often , especially in the world of public sector marketing, they’re more about reiterating and reinforcing messages that people are already familiar with — persuading us to adopt actions or behaviors we already know are the right thing to do.

Campaign 208
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Threads by Instagram is Here: Now What?

Jon Loomer

Meta dropped a surprise launch of Threads by Instagram on Wednesday, July 5. The week that followed was a whirlwind, bringing in more than 100 Million users in the first five days. Now what? Let’s take a closer look at… The app’s initial functionality The features that are coming What about the EU? What marketing looks like The advertising timeline How I’m using Threads Oh, and don’t forget to find me on Threads @jonloomer.

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Twitter Claims Incredibly High Performance on Content Moderation, in Contrast to Third-Party Reports

Social Media Today

Twitter says that more than 99.99% of tweet impressions stem from content that does not violate its rules.

Twitter 148
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Zuckerberg Vs. Musk: Everything We Know About The Possible Cage Fight

Forbes Social Media

Zuckerberg and Musk first suggested last month they would clash in a cage match, and their swelling social media feud has only amplified the idea they might come to blows.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Twitter Claims Incredibly High Performance on Content Moderation, in Contrast to Third-Party Reports

Social Media Today

Twitter says that more than 99.99% of tweet impressions stem from content that does not violate its rules.

Twitter 146
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How Integrating SEO and Social Media Has Helped Me Grow My Site to 400K Impressions Per Month

Buffer Social

When I started my business, I was far from a content strategy or digital marketing expert. I launched BAUCE Magazine with an English degree and a dream: To create a lifestyle site that would help women from disadvantaged backgrounds attain wealth, build their empires, and look good while doing it. So, I just wrote the kind of content I’d like to read, everything from career development tips to what Beyoncé wore last weekend.

SEO 77

More Trending

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Here Are The Twitter-Like Features Meta Is Adding To Threads—From Edit Buttons To ‘Following’ Feeds

Forbes Social Media

Meta’s new social media platform Threads will shift focus to adding several new features a week, including a “following” feed and the ability to search for posts, after rolling out a fairly barebones—but popular—app to take on Twitter last week.

Feed 75
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Twitter’s Engagement Thresholds for Its Creator Ad Revenue Share Program Will Be Hard for Most to Reach

Social Media Today

Twitter's coming ad revenue share offering will seemingly be very restricted.

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Twitter Troubles: Here Are All The Big Legal Hurdles Twitter’s Faced Since Elon Musk’s Takeover

Forbes Social Media

Major legal headaches have increasingly become the norm for Twitter since Musk bought the platform in October.

Twitter 98
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Meta Establishes New Partnership to Bring Roblox to Quest VR

Social Media Today

This could be a big step in Meta's expanded metaverse vision.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Amazon 'Isn't A Very Large Online Platform'

Forbes Social Media

Amazon has launched a legal challenge to the EU over its content moderation rules, saying it doesn't fit the description of a Very Large Online Platform (VLOP).

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Meta Establishes New Partnership to Bring Roblox to Quest VR

Social Media Today

This could be a big step in Meta's expanded metaverse vision.

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Talking Threads: Your Ultimate Guide to Threads for Business

Sociallyin Insider Blog

As the digital landscape continues to evolve, new platforms will keep emerging that reshape how we interact with audiences. One such innovation is Meta's latest app, Threads. (We know you've heard of it by now!

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Meta Shares New Insights Into the Core Factors That Drive Its Business Decisions

Social Media Today

The 132-page report outlines Meta's key driving principles.

Report 148
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Content Creation vs Content Promotion: Where is the Balance?

ProBlogger

The post Content Creation vs Content Promotion: Where is the Balance? appeared first on ProBlogger. Image created in Canva A few days ago we published a post on ProBlogger titled ‘ Forget about Marketing: Concentrate on Blogging ‘, which led to some interesting discussion on Twitter and in the comments. I love the points author Nicholas Whitmore made in the post but I wanted to give a few thoughts, based on my own experience, on developing great content and promoting your blog.

Content 40
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TikTok Publishes New Report on Key Gaming Content Trends

Social Media Today

Some key insights into the rising gaming community on TikTok.

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How to use AI to deliver better customer service

Sprout Social

Customer service teams are constantly under pressure. While customers expect them to respond immediately and know all the answers, siloed teams, opaque workflows and fragmented customer data across channels add to the challenges support teams face on an ongoing basis. They need the right tools to make swift, efficient decisions and provide the kind of personalized customer care needed in today’s competitive environment.

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Meta Shares New Insights Into the Core Factors That Drive Its Business Decisions

Social Media Today

The 132-page report outlines Meta's key driving principles.

Report 145
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Instagram Tests Automatically Added Product Tags in Brand Story Posts

Social Media Today

Instagram continues to develop its in-app commerce tools.

Instagram 148
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Instagram Tests Automatically Added Product Tags in Brand Story Posts

Social Media Today

Instagram continues to develop its in-app commerce tools.

Instagram 147
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TikTok Publishes New Report on Key Gaming Content Trends

Social Media Today

Some key insights into the rising gaming community on TikTok.

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Twitter Will Soon Enable Users to Hide Their Blue Checkmark, Along With Tweet Likes and In-App Subscriptions

Social Media Today

But why would you pay $8 just to hide it?

Twitter 148
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Twitter Will Soon Enable Users to Hide Their Blue Checkmark, Along With Tweet Likes and In-App Subscriptions

Social Media Today

But why would you pay $8 just to hide it?

Twitter 148