Mon.Jun 19, 2023

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Meta Campaign Objectives: Best Practices

Jon Loomer

Meta campaign objectives represent the first step advertisers need to complete when creating a campaign. They are also the first opportunity to make a mistake that will impact the remaining steps. Advertisers often overcomplicate, if not misunderstand, the importance of choosing a campaign objective. This post will help clarify the uniqueness of each objective and provide best practices for how you should address this decision.

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How Relationship Marketing Can Strengthen All Your Partnerships w/ Jessika Phillips

The Social Media Hat

Partnership Unpacked, Episode 26, with Jessika Phillips The post How Relationship Marketing Can Strengthen All Your Partnerships w/ Jessika Phillips appeared first on The Social Media Hat.

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How to Contact Facebook via the Business Portal

SocMed Sean

Trouble contacting Facebook support for help? Do you have a paid advertisement business account? Discover how to get the help you need here. The post How to Contact Facebook via the Business Portal appeared first on SocMedSean - Social Media Sean.

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Musk Incites Anti-Vaccine Conspiracists By Mischaracterizing Peter Hotez

Forbes Social Media

Declining a debate with an anti-vaccine crusader is understandable. It would amplify and in the eyes of many viewers legitimize Kennedy as somehow an equal adversary.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How Buffer’s Content Team Uses AI

Buffer Social

There’s been much ado about AI lately, especially since ChatGPT was released to the public in November 2022. Since then, we’ve seen an influx of thoughts and tools around the topic and the use of AI. We like AI here at Buffer – we’ve even launched an AI Assistant to help our audience create content better and faster. However, we understand its limitations, especially when it comes to creation, better than most.

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How to Write a Bank Social Media Policy [Free Template]

Hootsuite

A bank social media policy is essential for any financial institution to protect against legal and reputational risks. Inappropriate employee, customer, or vendor posts can severely damage a bank’s reputation and result in regulatory fees – as can financial misinformation, poor customer service responses, and violations of customer privacy. Creating an effective bank social media policy means accounting for all potential risks associated with using social media.

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Buffer vs. eClincher: A Detailed Comparison of Key Differences

Buffer Social

Finding the perfect social media management tool can be a challenging task, with numerous options and features to consider. As a (let’s face it) biased Buffer employee, I’ve tried my best to compare the two from a neutral point of view to help you make an informed decision. In this article, we'll explore the key differences between Buffer and eClincher to assist you in finding the right solution for your social media management needs.

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Elon Musk Adds Fuel To Fire Set By Anti-Vaccine Conspiracists As He Mischaracterizes Peter Hotez

Forbes Social Media

Declining a debate with an anti-vaccine crusader is understandable. It would amplify and in the eyes of many viewers legitimize Kennedy as somehow an equal adversary.

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Why You Need to Incorporate Social Media into Your Lead Generation Strategy

Oktopost

Ah, lead generation – that everlasting conversation. For the past few years, a common thread in that conversation has been marketing – how involved is marketing, and how involved should the marketing team be in lead generation? More than ever before, the general consensus is that marketing is just as relevant to lead generation as sales – and why shouldn’t it be?

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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

Social is anything but an entertainment platform. It’s a place where businesses are sharing engaging content to grow their online presence and acceptance. Social is a cost-effective and prompt channel for businesses to connect with their audience. Social media statistics show over 4.26 billion people are engaged in various social platforms. Catering to platforms like Facebook, Instagram, Twitter, LinkedIn, etc., is the best way to reach a large audience and engage them.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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“Diplomatic Drive-By?” Blinken Gets Short Meeting With Xi As U.S.-China Contacts, Conflicts Continue

Forbes Social Media

Both countries use social media to message global audience

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