Fri.Mar 18, 2016

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7 Tips to Leverage the Power of SMS Marketing

Convince & Convert

Not all SMS marketing campaigns are created equal. There are some companies who fully integrate SMS marketing into their business strategy and others who see it as a side project. According to a survey by ScanLife , 89% of customers use their mobile phones while shopping, and 64% of Americans own a smartphone as of 2015. Given this, which company do you think will have a more successful marketing campaign?

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March Madness & Twitter Marketing: The Final Four Tactics!

Devumi

It doesn’t matter where you go online right now: You are going to get swept up in a little bit of March Madness! The annual college basketball tournament is heating up to be another great one as some of the old guard will be squaring off against new up-and-comers. Twitter is where many people are […]. The post March Madness & Twitter Marketing: The Final Four Tactics!

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How to Use Emoji in Your Marketing Vocabulary

Convince & Convert

Whether you love ( ) them or hate ( ) them, chances are that you have seen an emoji or two in your day. Maybe you’ve used a few of your own today. In the last year, these little faces and icons are revolutionizing the way brands are running marketing campaigns. The Birth of Emoji . Emoji were first introduced by Shigetaka Kurita who was part of the team preparing for the 1999 debut of NTT Docomo’s i-mode, or the world’s first major mobile internet system.

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March Madness & Twitter Marketing: The Final Four Tactics!

Devumi

It doesn’t matter where you go online right now: You are going to get swept up in a little bit of March Madness! The annual college basketball tournament is heating up to be another great one as some of the old guard will be squaring off against new up-and-comers. Twitter is where many people are […]. The post March Madness & Twitter Marketing: The Final Four Tactics!

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The State Of Marketing And The Missed Opportunities

Twist Image

How many brands are really marketing themselves properly these days? If there is one gripe about the current state of advertising, it would be this: with all that has evolved in the past two decades - from new platforms to channels to technology to content to newer opportunities - the base of communications is still highly derivative of past metrics.

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Reading Roundup: What’s New in Blogging Lately

ProBlogger

Mixed news for you this week! Sad face about the Instagram algorithm, happy face about the Facebook Instant Articles WordPress Plugin! I also love the books for entrepreneurs (I’ve only read one, better get busy in that department!), and for the product launchers among us, plenty of tips from Michael Hyatt’s recent launch. Five Quick Fixes for Your Least Productive Slack Habits | Edgar.

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50,000 Thoughts, and Blogging Ain’t One of ‘Em

Waxing UnLyrical

I’ve been traveling all week in Athens, Ohio. Dan Farkas set the wheels in motion for me to be a 2016 Sloan Speaker at the E.W. Scripps School of Journalism at Ohio University in this extremely beautiful college town… the first time I’ve done something like this. I’m almost at the end of my week-long “assignment, and my mind is racing.

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UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

Proactive Report

My guest on today’s #DigitalPR Twitter chat is Alicia Whalen (@Alicia_Whalen_) co-founder of @HashtagioSocial. Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics.

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UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

Proactive Report

My guest on today’s #DigitalPR Twitter chat is Alicia Whalen (@Alicia_Whalen_) co-founder of @HashtagioSocial. Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics.

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