Social Media Marketing

JUNE 27, 2013

'It''s not a typical question. But then again, Mitch Joel isn''t your typical author. I''ve had the pleasure of knowing Mitch for nearly a decade, and I''ve been constantly impressed with his prolific output, his thought leadership and his ability to ask some of the most insightful, probing questions. Normally, this would be enough of a promo to get you interested enough to head over to Six Pixels of Separation to read his blog and listen to his weekly podcast.

Questions 162

Questions Social Media Publishing Marketing 162

Kikolani

JUNE 27, 2013

'This is a special guest spot by Jay Baer of Convince & Convert. Stop trying to be amazing online and start being useful. I don’t mean this in a Trojan-horse, “tweet that pretends to be useful but is actually a sales pitch” way. I mean a genuine, “how can we actually help you?” way. This is Youtility , and, quite simply, companies that practice it are followed, subscribed to, bookmarked, and kept on the home screen of mobile devices.

Tools 141

Tools Patterns Adwords Advertising 141

Convince & Convert

JUNE 27, 2013

'In celebration of National Pride Month, Grey Poupon is generating conversation and debate around its simple yet poignant reinvention of a classic ad on the brand’s Facebook page. A nod to the famous Grey Poupon commercial “Pardon Me” from 1981, the Facebook post features an image of two men holding hands across two cars with the copy, “Spread good taste.”.

Social Media 132

Social Media Communities Strategy Facebook 132

Small Business Mavericks

JUNE 27, 2013

'It’s great that you’re an expert in your niche, but have you proved it? It doesn’t take much to prove that you are the consummate expert in your field, but until you prove it, no one (including the search engines) has a reason to believe you are the expert you say you are. Here are 4 bona fide ways to prove you are an expert. Write authoritative blog posts – There’s no substitute for sharing your knowledge.

Small Business 101

Small Business Engineering Google Feed 101

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Twist Image

JUNE 27, 2013

'How do you think brands are doing when it comes to social media marketing? My friend, Chris Brogan (co-author with Julien Smith of Trust Agents and The Impact Equation ), laments the state of social media marketing in one of his latest blog posts, The Bare Truth About Social Media Marketing. While Brogan paints the landscape with a wide brush and lacks any quantitative of qualitative data to back it up (beyond his own review of what some brands are doing in spaces like blogs, Facebook , Twitter

Social Media 111

Social Media Marketing YouTube Publishing 111

Koka Sexton

JUNE 27, 2013

'This week LinkedIn announced a couple new features that got me a little excited. Check out the blog post A More Personalized LinkedIn Homepage for all the details. What I wanted to share was focused on the new analytics and insights a member has around the engagment of their updates. We now have the ability on a weely basis to see the number of views their updates had, the amount of likes and comments they recieved.

Marketing 100

Marketing LinkedIn Analytics URL 100

Viper Chill

JUNE 27, 2013

'It has been a long time since I published a data-centric blog post, even though they’re often my favourite to write and tend to get the best response. Today I’m going to share with you some of the biggest earning blogs (and a few non-blogs) on the web that don’t rely on affiliate links or selling products. Instead, they make a good portion of their income – and in some cases all of their income – through good ol’ advertising.

Analysis 84

Analysis Advertising Sites Automotive 84

Net-Savvy Executive

JUNE 27, 2013

'Writing at Wired UK, Paul Wright has some concerns about the use of social media monitoring in law enforcement: Meet Prism''s little brother: Socmint. I''ll quote a couple of sections, but you need to read the whole piece; its tone is at least as important as its content. For the past two years a secretive unit in the Metropolitan Police has been developing the tools for blanket surveillance of the public''s social media conversations.

Social Media 78

Social Media Privacy Analysis Aggregator 78

ProBlogger

JUNE 27, 2013

'Lately, I’ve found myself settling into a slightly different blogging workflow to my usual one. I’ve been getting up at 6.30am to write. In the morning, our kids have to stay in their rooms until 7am. I’m not quite sure how we managed to get them to do that but it works… for now. I often find my body wakes me up a bit earlier and previously, I’d just doze and dream a little for that half an hour, drifting in that fuzzy state between being asleep and awake.

Journal 40

Journal Conference Project Team 40

Jeff Esposito

JUNE 27, 2013

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36

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