Convince & Convert

APRIL 20, 2010

Because of the specificity, it’s much easier to achieve a top 10 search engine ranking for long tail searches, and higher rankings = higher conversions. The Long Tail of a Blog – In Action Last month on Convince & Convert , 6,243 incredibly discerning folks visited from some sort of search engine query. Im Jay Baer.

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Hitwise Content Blogger Consultant 117

Convince & Convert

MAY 27, 2010

What have you seen in the social media world lately that’s excited you? (I’m I’m psyched about the Kurrently search engine ). link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. I know you’ve got a bunch of exciting new products that I’m excited to try.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Convince & Convert

MAY 25, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

MAY 26, 2010

YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. " @jaybaer [link] [link] Debi Davis "YouTube is the 2nd largest search engine in the world, and yet video content continues to be under-leveraged." The reviews business will be transformed by geo-location.

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

JULY 28, 2010

If you have a search engine on your website, look at a report that shows what people type into that box. Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. Internal search reports. Im Jay Baer.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

MAY 11, 2010

And if possible, I’d recommend having employees closest to the product (designers, engineers, product marketing, customer service) be the stars of the show, not executives or marketers. Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web. Im Jay Baer.

FAQ 137

FAQ Content Consultant Social Media 137

Convince & Convert

APRIL 1, 2010

However, the photos in each location appear to be different, and the file names on Flickr are straight from the camera (tough to rank in search engines when your photo is named “CIMG1537″). Consistency and Leverage I didn’t start out looking to slam the Timberwolves’ social media program. Im Jay Baer.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

SEPTEMBER 21, 2010

Unless you happen to catch lightning in a bottle (#4), the incremental page views stemming from people linking to these posts or finding them on search engines adds up. I may run a similar analysis and rank my top posts by page views coming from search engines. I’ve been having some challenges with Disqus lately.

Social Media 141

Social Media Strategy Social CRM Consultant 141

Convince & Convert

SEPTEMBER 21, 2010

And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&#

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

SEPTEMBER 21, 2010

Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. But, still, like any industry, I believe the vertical applications will ultimately win out over the all-purpose engines. That said there are some options. Businesses need to save time and get to the point quickly.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

MAY 19, 2010

This means the best kinds of marketing content need to be findable by Google (and the others), properly tagged, and optimized for search engines. However, that Facebook profile update is not inherently discoverable by search engines — creating a weakness for that tool. Content isn’t king, optimized content is king.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Convince & Convert

SEPTEMBER 23, 2010

Kurrently is a new, free real-time search engine that combines results from Twitter and Facebook in a simple, blazing fast format. I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform.

Social Media 164

Social Media Strategy Engineering Social CRM 164

Convince & Convert

JUNE 3, 2010

I think what'll likely happen is publishers will work out some kind of data-sharing deal with Facebook – the promise of increased, pervasive social sharing activity on their sites is too attractive to pass up. It will be slow, and it will be messy, though. Im Jay Baer.

Social Media 110

Social Media Strategy Consultant Social CRM 110

Convince & Convert

SEPTEMBER 21, 2010

Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. There are some elements of Disqus I don’t like, especially that it doesn’t always play nice with other plug-ins, but it does make commenting easier and faster for most of you who already have a Disqus account.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

APRIL 22, 2010

Social CRM The new telephone. “Social media&# will change customer service more acutely than it will change marketing. Social CRM (customer relationship management) is the emerging discipline of providing personalized helpful, meaningful service and support using social channels like Twitter (and increasingly, Facebook ).

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

APRIL 8, 2010

blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

iPad 136

iPad Content iPhone Wireless 136

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. And a search engine of it's own. All of these changes so quickly remind me of Myspace a few years back. It would be a giant spam engine. It would be a giant spam engine. Make your content at least semi-friendly for search engines. It is a tool.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. And a search engine of it's own. All of these changes so quickly remind me of Myspace a few years back. It would be a giant spam engine. It would be a giant spam engine. Make your content at least semi-friendly for search engines. It is a tool.

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

SEPTEMBER 20, 2010

Due to embedding of tweets, people scanning tweets but not actually having an account, and tweets being picked up by search engines, 23% of consumers read tweets at least monthly. Is Twitter for Business Even Worth the Trouble | social crm | [link] [link] Noah Glazov RT @MusicalSean: Excellent perspective! Interaction.

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Social CRM Twitter B2B CoTweet 145

Convince & Convert

AUGUST 25, 2010

I would posit that Facebook has much more competition than the Ad Industry, Social Media Industry, or people scared of Facebook’s growth would have us think. And Myspace has proven that we will invest major sweat into an identity online (way more than anyone has invested on Facebook) and left at the drop of a hat for something better.

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Facebook Yahoo Collaboration Social CRM 142

Techipedia: Tamar Weinberg

JUNE 23, 2010

Still, it puts Facebook ahead of MySpace. This is a page you can use that is publicly available (for the world to see and find via search engines) to help your customers find you. I mean, if they are SEO experts, why are they not bringing in search engine traffic? That’s what Social CRM systems are trying to solve.

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Facebook SEO Policies Groups 268

Convince & Convert

APRIL 27, 2010

I'm presenting at a leadership conference (of engineers) this weekend and one of the points I will try to make is that “Information isn't boring by accident. I'm presenting at a leadership conference (of engineers) this weekend and one of the points I will try to make is that “Information isn't boring by accident.

Social Media 131

Social Media Strategy Airlines Types 131