Hootsuite

OCTOBER 28, 2019

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Table of contents.

Metrics 112

Metrics Social Media CPM CPC 112

Convince & Convert

AUGUST 19, 2010

It punches a hole in the theory that social media and content creation success has to be a huge time commitment. As I’ve written several times, the people in your company responsible for email, and the people responsible for social media should be the same people.

Social Media 142

Social Media Strategy Tourism Social CRM 142

Convince & Convert

JUNE 24, 2010

I’ve been thinking lately about why I got involved in social media. But as I pondered this connection, I realized that there was a portion of the advertising world that shared a lot of elements with social media – infomercials. The same is true in social media. But, I’m not.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 157

Social Media Radian6 Strategy SM2 157

Hootsuite

JUNE 22, 2023

Where are all the healthcare social media policy examples? While it’s easy to find social media policy examples for retail, finance, and marketing industries, there is far less information available for healthcare organizations. The Most Trusted Social Media Tool for Healthcare Create and publish posts.

Policies 93

Policies Template Templates Examples 93

Oktopost

APRIL 7, 2022

The top of the funnel (TOFU) pulls its leads in from a wide range of channels, such as through search engines, blog posts, and social media. So how can you create a social media sales funnel that aligns (and drives leads into) your B2B sales funnel? Quick Jump Links: The Social Media Marketing Funnel: 3 Core Steps.

Social Media 118

Social Media How To Metrics B2B 118

Hootsuite

MARCH 7, 2022

WhatsApp user statistics. WhatsApp usage statistics. WhatsApp is the most popular social messaging app in the world. WhatsApp is the world’s favorite social media platform. Out of Internet users aged 16-64, WhatsApp reigns supreme, beating out Insta’ and Facebook to the top spot of the most popular social network.

Instant Messaging 112

Instant Messaging HootSuite Marketing Statistics 112

Convince & Convert

MAY 27, 2010

Swix Adds Facebook Tracking Speaking of Facebook, our friends at Swix , the incredibly nifty Canadian social media tracking and reporting service, have managed to wade through the ever-shifting tides and add Facebook fan page metrics. What have you seen in the social media world lately that’s excited you? (I’m

Consultant 123

Consultant Metrics Social Media Social CRM 123

Hootsuite

MARCH 30, 2020

Social media and healthcare are a powerful combination. Social networks have become an important health resource, and not just for millenials. Nearly 90% of older adults have used social media to seek and share health information. Providers, agencies, and brands need to create engaging social content.

Social Media 145

Social Media How To Exercises Guidelines 145

Oktopost

FEBRUARY 19, 2024

Social media can be a tough place to be. So, we’re giving you a cheat sheet of the top B2B social media trends you need to know to create a successful social strategy. Social media platforms are constantly evolving, with frequent updates to algorithms and new features. We’re going to say it.

B2B 62

B2B Trends Social Media Strategy 62

Keyhole.co

JANUARY 4, 2022

LinkedIn is the most popular professional social network. Along with being a preeminent social network for hiring top talent, more and more businesses are using LinkedIn marketing to network, connect and sell to potential customers. These statistics highlight that you need a LinkedIn marketing plan.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Talkwalker SM

JUNE 3, 2015

Social media monitoring (often called social listening) is increasingly becoming a key part of a brand, company or organization’s business strategy. Pro Tip: Peter Trapasso ( @petertrapasso ) , Social Media Consultant. “Keyhole has become one of our favorite social media tracking tools.

Tools 60

Tools Social Media Tips Tweetdeck 60

Sprout Social

DECEMBER 4, 2019

Managing a brand’s social media presence is no small feat. From regular publishing to social analytics to customer service, today’s social media manager is often juggling multiple jobs at once. DonorsChoose.org streamlines and elevates their social media strategy with Sprout. It’s time saving.

Strategy 61

Strategy Brands Social Media Management Curation 61

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. But, it’s the online equivalent of HBO – important more because of who uses it and the media’s infatuation with it, rather than the actual size and impact of its audience.

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Akamai Marketing

FEBRUARY 9, 2011

While the report doesn’t directly address much about social media, it does make a case for some strategic choices that may impact your social media campaigns. In fact, the 18-34 demo is increasing its usage of both Facebook and Twitter. Let the mediums talk to each other and make friends with one another.

comScore 156

comScore Review Klout Marketing 156

Hootsuite

MAY 30, 2023

You have the right to remain silent on social media, but you shouldn’t. Social media for law firms brings in clients, boosts your credibility, and keeps you up to date on your competitors. In fact, 71% of lawyers are currently getting clients from social media despite 43% of firms not having a marketing budget.

Social Media 79

Social Media HootSuite Template Templates 79

Kikolani

SEPTEMBER 10, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, key takeaways from Social Media AZ, and jumping otters on kikolani.com. A look at the brand domination and importance of good online reputation and social media. Social Media / Social Networking.

Mashup 116

Mashup Resources WordPress Press Release 116

Kikolani

OCTOBER 8, 2010

Is Facebook suffocating the rest of social media ? Interesting research and statistics. 40 super-cool infographics you have to see – a variety covering social media, search, communication, money, the environment, and more. Social Media / Social Networking. Link Building.

Mashup 141

Mashup Resources Directory WordPress 141

Buffer Social

NOVEMBER 16, 2016

The social media world is a fascinating one. Every so often, a new social media platform emerges to capture our attention ( Peach ) or become part of our daily lives ( Snapchat ). The social media tools landscape can be just as fascinating — and robust! 20 Best New Social Media Tools to Try in 2017.

Tools 40

Tools Social Media Curation How To 40

Razor Social

JANUARY 26, 2017

Social Media. The successful people on social media build relationships and add value. The key to social media success is consistency, but achieving it is incredibly time-consuming. Use a social media management tool. Optimize your website content for sharing on social media.

Tools 40

Tools Tips Marketing WordPress 40

Webbiquity SMM

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? Or which four cities rank ahead of Seattle and San Francisco as the “most networked?” Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? Or that 73% of U.S.

Statistics 222

Statistics Research Social Media B2B 222