Buzz Marketing for Technology
DECEMBER 15, 2009
Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media. Social is a process that has the power to transform your entire organization.
Convince & Convert
JUNE 22, 2010
New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence?
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Twist Image
AUGUST 10, 2012
Beyond the irony that Lee used a traditional marketing tactic (solid copywriting) to illicit a stream of actions that have made this link incredibly popular (thus debunking his own thesis), once again we're in a world where definitions and explanations get confused. digital media. social capital. social media.
Myrland Marketing
OCTOBER 4, 2018
In Social Media, Context Is A Luxury. In the age of social and digital media, we are not always afforded the gift of context when we post. Whether you are deliberate about its definition and execution or not, you have one. Innovative Use of Social Media? Grandstanding On Social Media.
Sherrilynne Starkie
JUNE 9, 2013
Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. Social Media Analysitcs (Photo credit: cambodia4kidsorg). Getting a solid return on investment in social media is tough to measure. Tracking the KPIs of Social Media.
Convince & Convert
JUNE 30, 2010
It’s time to start thinking about social media the same way. I’m going to write more about my thinking in the area of social segmentation this summer, but for now what do you think? Programs like ThinkGeek ‘s @thinkgeekspam that includes only deals and offers may need to become the rule, not the exception.
Techipedia: Tamar Weinberg
JUNE 30, 2008
In a nutshell, I focus on Twitter for mostly professional discussion (sharing social media news and information), whereas Plurk is a less rigid platform and feels a lot less formal to me. and social media sphere. If you want a more close knit type of social media, plurk, hands down.
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