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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media.

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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. Here a few examples: 77% of the population of the world own a mobile phone. This is a guest post from James Bentham.

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Fetching Friday – Resources Mashup & Facebook Reassurance

Kikolani

Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. HOW TO: Still Use Twitter Search to Track Your Brand Mentions via RSS – All feeds are still working as they had been just removed from the site after the re-design but not deactivated. The Resources Mashup.

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The Big(ger) Marketing Shift

Twist Image

If there are a few things that are certain in Marketing, it is that we are seeing a ton of new tactics enter the fray, we have more data on these new tactics than ever before, and it's fairly difficult to pull back and see the bigger picture. On November 9th, 2010, they released the article, For College Students, Mobile Web Is The Norm.

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Diigo: A PR Tool for Social Media Releases

Proactive Report

Use folders to organize the supporting data for different releases. All the links tagged with a particular keyword can be shared via an RSS feed. As your bookmarks are stored in the cloud they can be accessed via any mobile platform that Diigo supports. the Diigolet is also available for the iPhone and iPad.

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The death of the Open Web has been somewhat exaggerated

The Way of the Web

After all 55 million+ people with an iPhone or iPad are app users, alongside the Murdoch-led impetus for content paywalls to once again attempt to block off certain areas of the web for certain companies. But the iPad? link] Music and video: The impact of the iPad by Dan Thornton – One Golden Square [.]

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Google Me – quick thoughts for and against…

The Way of the Web

5 million activations a month, a focus on mobile first (as said by Eric Schmidt), and working across mobiles and the merging tablet market (in terms of tablets now getting mainstream coverage and adoption post iPad). Data knowledge. Does it have to beat Facebook? Facebook has nailed it perfectly with 2-3 ads.

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