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What Type Of Content Should My Company Produce?

Twist Image

Marketing and Publishing. The company must accept the fact that they are no longer just Marketers. The best content is not created by Marketers. The best content is created by Publishers. Study publishing. Study publishing. Create a publishing culture within your organization.

Types 111
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UTM Tracking: The Major Key of Social ROI

Sprout Social

We’ve written about UTM codes before , and yet many marketers are afraid of them. You want to share this link in a Tweet, as part of your organic social distribution, for your website traffic campaign, targeting the term social marketing, with lifestyle creative and in the post you used the hashtag #socialmedia. Well, there is.

ROI 40
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A Brand's Guide to Unsplash: How to Unlock the Next Big Visual Marketing Channel

Buffer Social

which is why visual marketing is one of the most powerful marketing tools out there. Keep reading to find out how to build and shift brand perception using visual marketing and Unsplash. Yet, this visual marketing strategy that focuses on immediate gains is very limited. Let's dive in.

Brands 94
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Best B2B Marketing and Sales Strategy Guides and Insights of 2011

Webbiquity SMM

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190
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Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup

Webbiquity SMM

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more. Steve Woods , Eloqua.

B2B 164
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

is Crucial to your Content Marketing Strategy May 19th, 2010 |Written By: russhenneberry | View Comments Tweet Guest post from Russ Henneberry , who writes, speaks and executes on content marketing plans for small businesses. Marketing was much easier when it was controllable. Then they can go back to business as usual.

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Third Tuesday feat. Craig Silverman

Sherrilynne Starkie

At last week’s Third Tuesday Ottawa (#3tyow) Regret the Error blogger Craig Silverman shared his lessons learned about content curation, creation and publishing with more than 50 social media enthusiasts. Spundge is based on a “notebook” concept where users can curate and save posts from RSS feeds. May 27, 2013.

Curation 299