Convince & Convert

FEBRUARY 17, 2011

Social media changes the very fabric of corporate competition. This concept was brought into sharp focus for me recently by the new “ Social Break-Up&# research from ExactTarget and CoTweet (clients) that examined why consumer stop engaging with brands in email, Facebook, and Twitter. With McDonald’s.

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Compete CoTweet CoTweet Small Business 133

Convince & Convert

FEBRUARY 9, 2011

The current relationship between companies and consumers via social media and email is unsustainable. That’s one of my main takeaways from fascinating new research from ExactTarget and CoTweet (clients) called “ The Social Break-Up &# that studies why customers call it quits like Kim Kardashian and boyfriend du jour.

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CoTweet CoTweet Aggregator Research 142

Koka Sexton

MAY 28, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Director of Social Media In January I took over social media for Paragon Software. Some of the profiles were already created by someone in marketing on platforms I was familiar with like Twitter, Facebook and WordPress.

Social Media 51

Social Media WordPress Software Foursquare 51

Koka Sexton

MAY 28, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Director of Social Media In January I took over social media for Paragon Software. Some of the profiles were already created by someone in marketing on platforms I was familiar with like Twitter, Facebook and WordPress.

Social Media 40

Social Media WordPress Software Foursquare 40

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I try to follow the trends and news around social media as best I can. What I found were a collection of sites and posts that spoke to my social media needs.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

JANUARY 5, 2010

Traditional marketing only goes so far and emailing news is not the best way to communicate with people and even worse if you want to have your message shared with others. Social Media seemed like a great venue for Paragon to shift into. January I took over social media for Paragon Software. Stay tuned for updates.

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Software Groups Groups WordPress 58

Koka Sexton

SEPTEMBER 11, 2008

This list is impressive. Visit To Market Leverage ¬ Ray #2200 September 28th, 2008 at 7:21 am Hello, The string “create farts dot com&# doesn’t trigger the bug. That’s an impressive list you got there. Leave a comment! ¬ John #2142 September 17th, 2008 at 7:07 am 101 ways is 100 more than I needed.

Foursquare 63

Foursquare WordPress CoTweet CoTweet 63

Koka Sexton

AUGUST 11, 2010

Then the boards can give you information on what companies are hiring and if there is a company that stands out you can check them out in more detail to see if they have other positions that are only listed on their corporate website. How NOT to use your Social Media Marketing Manager! See…leads.

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LinkedIn Foursquare WordPress CoTweet 49

Koka Sexton

MAY 22, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Much ado about nothing – Viral Marketing 20,000 visitors in a couple days can’t be wrong. Photo: [link] Viral Marketing is uncontrolable The geeky boyfriend post is a prime example of viral marketing. Viral marketing is based on this natural human behavior.

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StumbleUpon Marketing iPhone Fashion 40

Koka Sexton

DECEMBER 18, 2008

Embracing the internet through social media seems like common sense for businesses looking to add to their exposure and have additional interaction with their customers for both comments and suggestions. There are many ways for a company to get into the social media world. Leave a comment! Use get_bookmarks() instead.

Twitter 45

Twitter API Foursquare CoTweet 45

Koka Sexton

AUGUST 11, 2010

Then the boards can give you information on what companies are hiring and if there is a company that stands out you can check them out in more detail to see if they have other positions that are only listed on their corporate website. How NOT to use your Social Media Marketing Manager! See…leads.

LinkedIn 40

LinkedIn Foursquare WordPress CoTweet 40

Koka Sexton

NOVEMBER 30, 2008

I came across RTM or Remember the Milk about a year ago when it was all the buzz in Social Media. They created Remember The Milk so that you no longer have to write your to-do lists on sticky notes, whiteboards, random scraps of paper, or the back of your hand. GMail, Jott, IM, Widgets, the list goes on.

Foursquare 45

Foursquare WordPress CoTweet CoTweet 45

Koka Sexton

APRIL 13, 2010

There are bound to be more location based mobile applications that hit the market. I bounce around the few I listed here and lean more toward Foursquare than anything else because I am most comfortable with it. I’ve seen an increased discussion on social media [.] How NOT to use your Social Media Marketing Manager!

Foursquare 51

Foursquare Badge iPhone Applications 51

Koka Sexton

FEBRUARY 4, 2009

Select the desired frame style from the list at the bottom. in /var/www/vhosts/kokasexton.com/httpdocs/word/wp-includes/functions.php on line 3237 Blog Book Reviews Entrepreneur Featured Geek Break Headline Lead Story Letters from Iraq Military Social Media Technology Notice : get_links is deprecated since version 2.1!

iPhone 45

iPhone Foursquare CoTweet CoTweet 45

Koka Sexton

OCTOBER 17, 2009

If you love movies and can’t wait for DVDs to be mailed to you, add the Roku to you Christmas list and let Santa bring you a treat. How NOT to use your Social Media Marketing Manager! If I don’t like the movie, there is NO mailing back, I just start something new off of the playlist. AWESOME!!!!

Foursquare 51

Foursquare WordPress CoTweet CoTweet 51

Koka Sexton

NOVEMBER 30, 2008

I came across RTM or Remember the Milk about a year ago when it was all the buzz in Social Media. They created Remember The Milk so that you no longer have to write your to-do lists on sticky notes, whiteboards, random scraps of paper, or the back of your hand. GMail, Jott, IM, Widgets, the list goes on.

Foursquare 40

Foursquare WordPress CoTweet CoTweet 40

Koka Sexton

NOVEMBER 21, 2008

¬ Last StumbleUpon post - Social Media Links | Koka Sexton #323 April 3rd, 2008 at 3:22 am [.] ¬ Last StumbleUpon post - Social Media Links | Koka Sexton #323 April 3rd, 2008 at 3:22 am [.] How NOT to use your Social Media Marketing Manager! Leave a comment! StumbleUpon.

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AJAX StumbleUpon WordPress Foursquare 40

Koka Sexton

NOVEMBER 22, 2008

FeedBurner also offers the largest feed and blog advertising network that brings together an unprecedented caliber of content aggregated from the world’s most recognized media companies (e.g. Wall Street Journal Online, Wired News, Ziff Davis), A-list bloggers and blog networks and individual publishers from around the world.

RSS 40

RSS Feed Feedly FeedBurner 40

Koka Sexton

APRIL 13, 2010

There are bound to be more location based mobile applications that hit the market. I bounce around the few I listed here and lean more toward Foursquare than anything else because I am most comfortable with it. I’ve seen an increased discussion on social media [.] How NOT to use your Social Media Marketing Manager!

Foursquare 40

Foursquare Badge iPhone Applications 40

Koka Sexton

JANUARY 3, 2009

The site is now on OpenDNS’ and Google’s reported phishing lists. in /var/www/vhosts/kokasexton.com/httpdocs/word/wp-includes/functions.php on line 3237 Blog Book Reviews Entrepreneur Featured Geek Break Headline Lead Story Letters from Iraq Military Social Media Technology Notice : get_links is deprecated since version 2.1!

Twitter 40

Twitter Foursquare CoTweet CoTweet 40

Koka Sexton

JANUARY 3, 2009

The site is now on OpenDNS’ and Google’s reported phishing lists. in /var/www/vhosts/kokasexton.com/httpdocs/word/wp-includes/functions.php on line 3237 Blog Book Reviews Entrepreneur Featured Geek Break Headline Lead Story Letters from Iraq Military Social Media Technology Notice : get_links is deprecated since version 2.1!

Twitter 40

Twitter Foursquare CoTweet CoTweet 40

Jeff Esposito

AUGUST 13, 2010

This was a busy week for me and I am slowly getting out of “To-Do List&# hell, just in time for the weekend. If you are in the Boston area or will be next Thursday night, be sure to check out the CoTweetup with the folks from CoTweet. Who “owns” social media? – Which is never a good thing. Here are mine [link] [.]

CoTweet 26

CoTweet CoTweet Creative Commons Disqus 26

Koka Sexton

JANUARY 8, 2009

Initially I was only following about 10-20 people that I had already known from other sites but by tracking comments and digging through my friend’s followers, I built up a decent list of people to follow on Twitter. It displays a list of most popular links on Twitter. Thats when Twitter becomes interesting. coverage here.

Badge 76

Badge WordPress SMS OpenID 76

Koka Sexton

FEBRUARY 17, 2009

As a communication tool, Twitter is on the top of my list. If Twitter set up vertical pages for specific topics that a person couls access then I would think they could market those to companies. How NOT to use your Social Media Marketing Manager! These are a few things I think that Twitter could capitalize on.

Twitter 40

Twitter API How To Foursquare 40

Koka Sexton

FEBRUARY 17, 2009

As a communication tool, Twitter is on the top of my list. If Twitter set up vertical pages for specific topics that a person couls access then I would think they could market those to companies. How NOT to use your Social Media Marketing Manager! These are a few things I think that Twitter could capitalize on.

Twitter 40

Twitter API How To Foursquare 40

Koka Sexton

DECEMBER 5, 2008

Here are a list of other news agencies using Twitter profiles that you should be following. I’ve been looking for a list like this forever. This is a great list. How NOT to use your Social Media Marketing Manager! Quick shameless plug for my Bay Area local news Twitter profile. Leave a comment!

News 40

News Twitter Foursquare WordPress 40

Koka Sexton

DECEMBER 5, 2008

Here are a list of other news agencies using Twitter profiles that you should be following. I’ve been looking for a list like this forever. This is a great list. How NOT to use your Social Media Marketing Manager! Quick shameless plug for my Bay Area local news Twitter profile. Leave a comment!

Foursquare 40

Foursquare News WordPress CoTweet 40

Koka Sexton

DECEMBER 1, 2008

Social Media brought the game to the next level. I want to highlight on one Social Networking site that has been very helpful in getting me new visitors and show you some results. All of this came about because I wrote a post called Super list of social media links and Chris Brogan was nice enough to write a tweet about it.

StumbleUpon 53

StumbleUpon WordPress Foursquare Hosting 53

Koka Sexton

DECEMBER 2, 2008

Over the past year or so, Twitter really has become a professional platform for many people that work as freelancers or are deeply involved in the social media ecosphere. At $75 a pop, I don’t think I can aford his services but you can see his A-List bloggers on his site. How NOT to use your Social Media Marketing Manager!

Twitter 40

Twitter Template Templates Foursquare 40

Koka Sexton

DECEMBER 2, 2008

Over the past year or so, Twitter really has become a professional platform for many people that work as freelancers or are deeply involved in the social media ecosphere. At $75 a pop, I don’t think I can aford his services but you can see his A-List bloggers on his site. How NOT to use your Social Media Marketing Manager!

Twitter 40

Twitter Template Templates Foursquare 40

Koka Sexton

FEBRUARY 6, 2009

Here’s a list of a few free things that might surprise you. Both operate on the principle where you list books you don’t want (that horrible Oprah book club one you’re ashamed to have sitting on the shelf) and then wait for someone to request it. If you see a listing you want, simply respond to it. Leave a comment!

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Sample Samples Class WordPress 104

Koka Sexton

DECEMBER 13, 2008

I started looking at a Twitter service called Twillo that tells you who on Twitter has the same interests as you and using their interface you can add a list of topics that you are interested in. How NOT to use your Social Media Marketing Manager! Is there a wiki page that is updated with all of these? What do you think?

Applications 40

Applications Wiki Foursquare WordPress 40

Koka Sexton

DECEMBER 13, 2008

I started looking at a Twitter service called Twillo that tells you who on Twitter has the same interests as you and using their interface you can add a list of topics that you are interested in. How NOT to use your Social Media Marketing Manager! Is there a wiki page that is updated with all of these? What do you think?

Applications 40

Applications Wiki Foursquare WordPress 40

Convince & Convert

DECEMBER 8, 2010

Tweet I’m not really sure how all of these guys are going to make a living, but there sure as hell is no shortage of innovation in social media. Earlier this year, I wrote a post called 39 Social Media Tools I’ll Use Today , which documented the stuff that helps me do my job. I am a screenshot freak.

Social Media 166

Social Media Tools CoTweet CoTweet 166

Koka Sexton

JANUARY 24, 2009

Many of the typical rules of internet marketing do not apply to a hyper-local blog. ¬ Victor #3701 March 31st, 2009 at 6:08 am I am using some of the sources listed here such as craigslist and topix. Praise ¬ 46 Links on Local Online Marketing: Techniques to Promote Your Local Business « Web 2.0 Hallo Welt!

Web 2.0 45

Web 2.0 Foursquare WordPress RSS 45

Koka Sexton

FEBRUARY 6, 2009

Here’s a list of a few free things that might surprise you. Both operate on the principle where you list books you don’t want (that horrible Oprah book club one you’re ashamed to have sitting on the shelf) and then wait for someone to request it. If you see a listing you want, simply respond to it. Leave a comment!

Sample 86

Sample Samples Class WordPress 86

Koka Sexton

JANUARY 24, 2009

Many of the typical rules of internet marketing do not apply to a hyper-local blog. ¬ Victor #3701 March 31st, 2009 at 6:08 am I am using some of the sources listed here such as craigslist and topix. Praise ¬ 46 Links on Local Online Marketing: Techniques to Promote Your Local Business « Web 2.0 Hallo Welt!

Web 2.0 40

Web 2.0 Foursquare WordPress RSS 40