Justin Levy

MAY 10, 2010

We have seen plenty of examples of how government and politics (sometimes one of the same) are using social media. While there are an abundance of social media policies floating around online (check out Coca-Cola’s , for example), it becomes harder to find published social media strategies.

Social Media 113

Social Media Strategy Policies RSS 113

Justin Levy

OCTOBER 12, 2009

Outside of this conversation I had been bugging Chris to analyze my restaurant, Caminito Argentinean Steakhouse , for some time now. As part of his presentation Chris asked if he could use the restaurant as an example and do an analysis of our ROI. Testing, playing and interacting are priceless towards improving conversions and ROI.

ROI 140

ROI Social Media Analysis Discount 140

Justin Levy

JULY 14, 2009

Social media is about connecting people and providing the tools necessary to have a conversation. That global conversation is an extremely powerful platform for spreading information and awareness about social causes and issues. Mashable’s Summer of Social Good campaign, for example, has a widget that does both.

Social Media 100

Social Media MySpace Widget Flickr 100

Justin Levy

JULY 1, 2010

During the Discovery phase the brand lets go of the conversation and hands it to the community. Let’s use the iPod as an example. During this phase customers seek out what is commonly referred to as word-of-mouth. They are asking their friends both online and offline, about what they use and what they prefer.

Retail 191

Retail Fashion RSS Advertising 191

Justin Levy

DECEMBER 6, 2009

Creating a listening station that allowed us to monitor for conversations across the web about us, our restaurant, our competition and our industry. This has helped to continue to create conversations , both online and offline. Great example of how innovative use of new media can reap rewards.

Social Media 153

Social Media Case Study Marketing Study 153

Justin Levy

APRIL 22, 2014

When I heard it the first few times, I simply said “thank you” and continued on with our conversation. For example, one feature in Foursquare that I have yet to use heavily, but I know others find value in, are lists. By checking in daily at the gym, it was helping others to stay more consistent.

Foursquare 244

Foursquare Delicious Hotels Travel 244

Justin Levy

APRIL 22, 2014

When I heard it the first few times, I simply said “thank you” and continued on with our conversation. For example, one feature in Foursquare that I have yet to use heavily, but I know others find value in, are lists. By checking in daily at the gym, it was helping others to stay more consistent.

Foursquare 145

Foursquare Delicious Hotels Travel 145

Justin Levy

APRIL 22, 2014

When I heard it the first few times, I simply said “thank you” and continued on with our conversation. For example, one feature in Foursquare that I have yet to use heavily, but I know others find value in, are lists. By checking in daily at the gym, it was helping others to stay more consistent.

Foursquare 100

Foursquare Delicious Hotels Travel 100

Justin Levy

JULY 13, 2009

For example, I will post my Facebook link on Twitter or vice versa. I want to keep having meaningful conversations with you. So, today I want to run a subscription drive but I want to do it a little different. I want to run a “connection drive&#. This allows me to learn more about you. Again, thanks for everything.

Feed Reader 113

Feed Reader Delicious Google Reader RSS 113