Waxing UnLyrical
JULY 18, 2019
In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.
Diva Marketing Blog
JUNE 10, 2012
It is my pleasure to introduce you to the co-author of Marketing In The Round. In his third book, co-authored with Gini Dietrich , the focus is on integrating traditional and new media marketing elements and breaking down those stifling internal silos. Diva Marketing/Toby: Let’s start this off with “Why this book?”
Webbiquity SMM
SEPTEMBER 9, 2014
Per recent research from GaggleAMP : “Connecting your business with your employees in social media can boost your social media presence. Yet too many companies, regardless of their progress as social businesses, already take or plan to take this monitoring to excessive, even downright creepy, levels. marketing and HR).
Diva Marketing Blog
APRIL 20, 2010
As with social media. The Social Enterprise - Social media's impact is not confined to the department that initiated the tactic or program. Authentic Brand Stewardshi p - Social media brings interesting challenges to marketers who are responsible for keeping the brand safe. Read what resonances with you.
Buzz Marketing for Technology
JUNE 27, 2008
user generated content. Web Content 2007. Social Enterprise: Interview with 7thFloor Magazine. The current issue of 7thFloor , an italian business magazine, includes an interview with the speakers from the International Forum on Enterprise 2.0. k12online06. knowledge management. laptop stolen. left brain.
Diva Marketing Blog
AUGUST 15, 2010
What is disheartening is many organizations/brands have similar, let's call it a " Social Media Dog Mentality " where cute and counting are the extent of their planning process. Tweets and Facebook status updates fly into cyberspace that are little more than "cute" spins from a marketing campaign. Step 1: Align the Enterprise.
Janet Fouts
JUNE 14, 2011
Because they may never find you, and if you can’t create shareable content they won’t tell their friends about you either. We’re doing a series of webinars over the next 4 weeks that should really help you create compelling content, build your network and start some sharing and participation among your networks.
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