Social Media Strategery
JULY 9, 2016
And so on we go, back to our desks to create content that will get approved. How did lawyers gain so much control over what we do and the content we create? You see, their job isn’t to create engaging content. Here are three key takeaways for anyone creating content for their brand: Do your own research.
Social Media Strategery
NOVEMBER 24, 2010
No, the end state shouldn’t be when every Agency has a New Media Director, but when every Agency has Communications Directors, Directors of Human Resources, Chief Information Officers, Office of General Counsel who are all knowledgeable about social media and its impact on their specific area of expertise. It’s just a phase.
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Social Media Strategery
APRIL 30, 2011
So how does understanding this information help you build a successful internal social media platform? The tools don’t provide meaningful, updated information. Content drives adoption: If people find the content engaging, informative, and useful they will return, if they don’t they are history. User first!
Social Media Strategery
APRIL 3, 2014
Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars. It means integrating social ads, sponsored content, and syndicated content into strategies from the very beginning.
Social Media Strategery
NOVEMBER 18, 2011
The United States Intelligence Community (IC) has made tremendous strides over the last several years with the introduction of a wide range of social software tools such as wikis, blogs, user tagging services, and social networking services for knowledge management and information sharing. What about the official channels?
Social Media Strategery
MAY 25, 2013
It’s graduation season and once again, the resume, internship, and informational interview requests are rolling in. What types of content did you share? Image courtesy of Flickr user stevendepolo. How many press releases did you write? Can you link to them? What were the results? How many social media sites did you manage?
Social Media Strategery
APRIL 27, 2010
link] Shim Marom Thanks for sharing this information, it's a fascinating worth reading report. I think one key information you should have included in your summary is that only “5% of internet users followed or become a fan of a government agency or official on a social networking site&#. htttp://www.scarf8.net
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