Convince & Convert

APRIL 20, 2010

Because of the specificity, it’s much easier to achieve a top 10 search engine ranking for long tail searches, and higher rankings = higher conversions. The Long Tail of a Blog – In Action Last month on Convince & Convert , 6,243 incredibly discerning folks visited from some sort of search engine query. Im Jay Baer.

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Convince & Convert

MAY 27, 2010

What have you seen in the social media world lately that’s excited you? (I’m I’m psyched about the Kurrently search engine ). link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. I know you’ve got a bunch of exciting new products that I’m excited to try.

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Convince & Convert

MAY 26, 2010

YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. " @jaybaer [link] [link] Debi Davis "YouTube is the 2nd largest search engine in the world, and yet video content continues to be under-leveraged." The reviews business will be transformed by geo-location.

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Social Media Consultant Video Strategy 135

Convince & Convert

JULY 28, 2010

If you have a search engine on your website, look at a report that shows what people type into that box. Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. Internal search reports. Im Jay Baer. How can I help you?

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

MAY 11, 2010

And if possible, I’d recommend having employees closest to the product (designers, engineers, product marketing, customer service) be the stars of the show, not executives or marketers. Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web. Im Jay Baer. How can I help you?

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FAQ Content Consultant Social Media 139

Convince & Convert

SEPTEMBER 21, 2010

Last week, I was on a content marketing discussion panel (moderated by Jeff Rohrs ) at the ExactTarget Connections conference. At one point we discussed headline writing and what draws clicks within the social media content universe. I may run a similar analysis and rank my top posts by page views coming from search engines.

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Social Media Strategy Social CRM Consultant 142

Convince & Convert

APRIL 1, 2010

However, the photos in each location appear to be different, and the file names on Flickr are straight from the camera (tough to rank in search engines when your photo is named “CIMG1537″). Consistency and Leverage I didn’t start out looking to slam the Timberwolves’ social media program. Im Jay Baer.

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Social Media Content Analysis Sports 120

Convince & Convert

SEPTEMBER 8, 2010

gave up their search engine duties in U.S. And that’s why your social media strategy must be tools-agnostic. More from Convince and Convert Why Social CRM Needs to Be Less About the Social and More About the Customers Content Lessons Learned From 25 Popular Blog Posts Is Starbucks the Most Dangerous Competitor to Facebook?

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Convince & Convert

SEPTEMBER 21, 2010

Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. But, still, like any industry, I believe the vertical applications will ultimately win out over the all-purpose engines. That said there are some options. Businesses need to save time and get to the point quickly.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

SEPTEMBER 21, 2010

But, again, it’s worth it, and it doesn’t cost as much as attending a conference on the West coast, paying for a magazine ad, or a TV ad, etc… so, when comparing options, I believe social media is inexpensive. link] Yvonne DiVita I disagree, a little bit, with #1 – social media is inexpensive.

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Convince & Convert

SEPTEMBER 23, 2010

Kurrently is a new, free real-time search engine that combines results from Twitter and Facebook in a simple, blazing fast format. I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform.

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Convince & Convert

APRIL 22, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?

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Convince & Convert

MAY 19, 2010

This means the best kinds of marketing content need to be findable by Google (and the others), properly tagged, and optimized for search engines. However, that Facebook profile update is not inherently discoverable by search engines — creating a weakness for that tool. Content isn’t king, optimized content is king.

Social Media 139

Social Media Strategy Consultant Social CRM 139

Convince & Convert

SEPTEMBER 21, 2010

Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. There are some elements of Disqus I don’t like, especially that it doesn’t always play nice with other plug-ins, but it does make commenting easier and faster for most of you who already have a Disqus account.

Social Media 167

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Convince & Convert

APRIL 8, 2010

I've been thinking about making it my conference travel/presentation device. IPad is great for conference tweeting, and blog commenting (like this one). blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Thanks for your post… [link] jaybaer For a 1:1 it could be amazing. Great post!

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Convince & Convert

JUNE 3, 2010

I think what'll likely happen is publishers will work out some kind of data-sharing deal with Facebook – the promise of increased, pervasive social sharing activity on their sites is too attractive to pass up. It will be slow, and it will be messy, though. Im Jay Baer. How can I help you?

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Social Media Strategy Consultant Social CRM 111

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. And a search engine of it's own. It would be a giant spam engine. It would be a giant spam engine. Make your content at least semi-friendly for search engines. Build a website. Make it useful and at least moderately pleasing to the eye. It is a tool.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. And a search engine of it's own. It would be a giant spam engine. It would be a giant spam engine. Make your content at least semi-friendly for search engines. Build a website. Make it useful and at least moderately pleasing to the eye. It is a tool.

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

SEPTEMBER 20, 2010

By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. The actual reach of Twitter is actually double the user base. Interaction.

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Social CRM Twitter B2B CoTweet 147

Convince & Convert

AUGUST 25, 2010

In 1999, Yahoo had 67% of the search engine market. The search engines know what we are searching, FB with the like button knows where our loyalty stands so it makes sense that a brand will take a risk and develop their own network. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

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Convince & Convert

APRIL 27, 2010

I'm presenting at a leadership conference (of engineers) this weekend and one of the points I will try to make is that “Information isn't boring by accident. link] jaybaer Preach it to those engineers Jon! link] jaybaer Preach it to those engineers Jon! You make it that way.&# Thanks for sharing.

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