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Social Intelligence adds value throughout the Stage Gate Process

Buzz Marketing for Technology

During testing and validation, social data could play a crucial role in deciding to stop a project. Information gathered as part of market analysis might signal that customers are showing strong preference for the features of another company’s competing product.

Process 205
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Social-Led Brands Are the Future—Here’s Why

Hootsuite

In short: Brands help consumers differentiate between competing products, and make choosing the right one easier. Start by shifting your brand’s voice, tone, and style for social in general and then to each individual different social network. So how do you adapt your brand voice for social?

Brands 114
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Eight steps to thriving on information overload

Buzz Marketing for Technology

So, what can we as managers and directors do to improve the way we deal with a world of massive information input, and in fact turn our ability to do so into one of our core competences, and a source of competitive advantage? Jun 24, 2008 — Australian Financial Review — Social networking comes of age, sort of.

Web 2.0 244
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eLearning 2.0 Technologies and Concepts: Start Pages as Environments for Self-Organized Learners

Buzz Marketing for Technology

I experimented with start pages for PLE but opted to go to the learning landscape option with elgg.net; with elgg I have the lifelong space I need for the students with social networking, collaboration tools and theopen architecture to add functionality as required. White Papers. Bulgarian Social Networks.

Netvibes 100
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How Do Logos Matter to You?

Bare Feet Studios

by Roxanne Darling on October 21, 2009 At a recent meeting of the Hawaii Chapter of the Social Media Club, I talked briefly with Dr. Bill Haig of Power Logo Design about the shifting sands of brand credibility and how that gets created and managed. “Trust&# and “competent&# work together and become “credible&#.

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Book Review: Optimize

Webbiquity SMM

Companies need to understand that online competition isn’t just made up of companies competing for market share in the business world, but also information and content published from a variety of sources that compete for search engine and social media users’ attention.”

Review 190
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Digital Natives in Our Midst | Advice and Opinion

Buzz Marketing for Technology

White Papers |. networking. social networking. Enterprise content management (ECM) has become an important competence and infrastructural technology, particularly for large and medium-sized organizations. Read This White Paper » The Problem with Business Software & How Visualization Can Fix It.

Wireless 100