Remove influence

Ari Herzog

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Why You Should Care About Klout

Ari Herzog

As more and more marketing professionals look for ways to measure and manipulate influence online, Klout is emerging as a force too big to be ignored. Klout’s algorithm strives to measure a user’s online influence. When choosing with whom to align themselves, more and more companies are considering your Klout score.

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Why (and How) I Forced 912 People to Unfollow Me on Twitter

Ari Herzog

They continue to follow 8,000 people; and if you’re one of those 8,000, you’re being followed by a nonexistent company. But those are companies, you might say. And yet the above screenshots are from people and companies who followed me. They boosted your opinion of my influence. Not on Twitter, anyway.

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Introducing Andy Quayle: IT Professional

Ari Herzog

Andy Quayle is the founder and CEO of Tubu Internet Solutions , the company where I registered this domain and host this blog. My first job in IT was in the mid-’90′s with a company that did everything computers building them and on up. Other than your family, who influenced you the most during childhood?

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Why (and How) I Forced 912 People to Unfollow Me on Twitter

Ari Herzog

But those are companies, you might say. And yet the above screenshots are from people and companies who followed me. They boosted your opinion of my influence. But moreover, in the age of social influence ranking systems such as Klout and Peer Index , I want to be current. And they follow over 4,000 of you.

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The Battle Between Opting In and Out

Ari Herzog

Danny Brown presents a solid argument that Klout , a social influence website, should never have created a profile for my friend Naomi without Naomi authorizing its creation. These companies never asked city leaders for permission to create these brand pages. by 3HatsComm @Kristi Hines Or, companies act more responsibly.

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Interview with Storyteller Susan Murphy: Monday Muse #3

Ari Herzog

Social media are kind of like rebellious teenagers now — shaking up traditional marketing — and forcing many companies to re-think the way they connect with people. Who influenced you the most growing up, and who is your internet influence today? My parents are my biggest influence.

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Guess Who is Back on Foursquare

Ari Herzog

Despite the small percentage of internet users who are using location-based services on their smartphones and mobile devices based on that Forrester survey, there is no doubt that companies are paying attention and offering coupons to active patrons. To what extent do geography and demography play a part in Foursquare users and companies?