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Social Media for Non-Profits: How One Small Charity Makes it Work

Techipedia: Tamar Weinberg

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. It’s about humanization.

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. Chris puts it really nicely when he says, “But free is a choice, and it’s not your buyers who decide this, no matter what we like to think in social media kumbaya-ville.

Products 267
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Is Viral Marketing for Everyone? An Interview with Language.

Techipedia: Tamar Weinberg

I was able to interview Dave, one of the brilliant minds behind the company and the game, and he has given some really great information about the viral marketing piece, including the costs and the execution. Tamar : What does your company do? Tamar : What does your company do? Dave : Well, it’s hard to say!

Marketing 103
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Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. Reddit Tips from the Top Dog on Reddit (Social News Watch): How do you become a top user on Reddit?

Marketing 144
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

How to Develop a Social Media Strategy: A Roadmap for Integration (Very Official Blog): Shannon Paul did an amazing job on this post that presents questions and answers that will help companies consider their goals for the creation of a social media strategy. Why not see how some companies are gaining from it right now?

Marketing 279
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How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

I selected influencers in all different “walks of life&# and areas of influence, from the blogosphere to the power users of Digg to founders of successful startups and authors of bestselling books. Jason is also the host of This Week in Startups. I contacted a number of influencers to see what grabs their attention.