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Need to Fundraise? Stick With What Works!

SocialFish

The use of social capital builds trust and makes strangers more willing to donate for a worthy cause. Make use of your organization’s social media platforms to spread the word to as many people as possible. It also gives your organization a way to create a stronger tie with your community and look for new recruits.

Delicious 130
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Need to Fundraise? Stick With What Works!

SocialFish

The use of social capital builds trust and makes strangers more willing to donate for a worthy cause. Make use of your organization’s social media platforms to spread the word to as many people as possible. It also gives your organization a way to create a stronger tie with your community and look for new recruits.

Delicious 130
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media. Its time next year to embrace it!

Marketing 217
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From Living in a Van to IBJ’s “Forty Under 40?: The Daniel Herndon Interview

Firebelly

Here’s a bit of background on my man… Daniel exemplified his good-hearted nature in 2009 with his guerilla marketing efforts for a not-for-profit called Community First Initiative. The greatest capital that any business has is their human capital, often used to refer to employees.

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Why You're the Key to Social Media Success

Convince & Convert

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence?

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MUST WATCH: The state of the internet and group-forming

SocialFish

I pointed last week to the latest Pew Internet research study about internet users and groups which found that the users most engaged with social media are also the most engaged in groups. Clearly directly relevant to associations.

Gov 2.0 196
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Analytics: what are you really learning?

Sherrilynne Starkie

Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. Social Media Analysitcs (Photo credit: cambodia4kidsorg). It gives a good understanding of what people are looking for, what they value, how they want to be communicated with.

Analytics 380