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Social Media Marketing Without Brand Awareness Can Kill You.

Techipedia: Tamar Weinberg

Seek out communities that address the needs that your company also addresses. Let the community know who you are. Introduce yourself, engage in the community, and let them learn about your brand. From looking at the software development world: an open source product can benefit from ongoing enhanced security.

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Social Media and Blog Camp - Courtesy Delhi Bloggers Bloc

The Marketing Blog

The wave of social media in India (which includes Facebook , Myspace , Twitter , LinkedIn , Ryze , Orkut , YouTube , Flickr and many more) has led to a huge interest in the personal and business implications of this here-to-stay form of interaction.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Open Source. Before creating an online community of practice (COP), Michael Behounek, KM director for $1.25 Behounek once created a community to devise performance enhancements for a particular 2,000-horsepower pump used in the companys oil refineries. That gave us fertile ground to kick off the community.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

For instance, open source software and the Freemium model are allowing for a more organic, bottom-up adoption of many applications and technologies. Alternatively, an organization may use the open source LAMP stack and OpenOffice and save a great deal on software licenses. Enterprise 1.0 was very much top-down.

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

Will they freely submit to such structured information environments as those provided by SAP and Oracle, content and knowledge management systems, and communication by email? Or will they overthrow the computational and communicational status quo with MySpace, MyBlog, and MyWiki?â?? open source. Charles Armstrong.

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First Steps Toward Becoming a 21st Century Educator | always learning

Buzz Marketing for Technology

tools to develop professional learning communities for international school teachers, at an introductory level. ve all heard of MySpace and Facebook , and while those are great ways to connect with friends and colleagues, an even better place to start is a social network with a focus, like Ning. Open Source Classroom.

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Bloggers Flash Back to 2006 and Flash Forward to 2009

Diva Marketing Blog

Blogging is powerful because it is the power of niche communities. 2009 I'd love to see companies, PR professionals, governments and more continue to embrace new media and to reach out to, rather than be afraid of, the blogging community. But the real value comes in the form of strong communities built around relationships.

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