Social Media Strategery

SEPTEMBER 25, 2009

The sports community is a very insulated community – teams and leagues generally look inside the sports industry to hire their communications and marketing professionals, but maybe they should take a look at the Government 2.0 industry to find that next pool of communications talent and innovation.

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Gov 2.0 Sports Web 2.0 Wiki 82

Social Media Strategery

JUNE 21, 2009

The rest of the wiki would be open to engaging others in our work and designed to ‘market’ our capabilities to others.&# One of the first questions I get when implementing is “can we just set up a private group/wiki/blog etc. I call this group of evangelists a Social Media League! But it takes time.

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Social Media Strategery

AUGUST 8, 2010

Not whether that’s the Chief Marketing Officer or the Director of Public Affairs or the Community Relations Lead, but actual names of people. The best person right now might be Joe over in Marketing, but what if Joe leaves the organization? Remember, social media is driven by the person, not the position.

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Social Media Strategery

MAY 26, 2009

community, I’ve had the opportunity to meet a ton of different people, all with different motivations, frustrations, and aspirations. You would do well to shift more of your energy away from selling your product and instead focus more on providing value to the community. Development Social Media What’s Your Government 2.0

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Gov 2.0 Types Meme Social Media 94

Social Media Strategery

AUGUST 18, 2010

Community Manager at Radian6 @VargasL [link] Jennifer Dryer I’m glad you appreciate this as a student’s perspective. Marketing degree’s are really lacking in training on basic social media training and I really feel for all of the graduates from the past 5 years. Lauren Vargas Sr. That area has totally shifted!

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Education Social Media Gov 2.0 Class 135

Social Media Strategery

NOVEMBER 20, 2009

And this isn’t just for communication classes, this would apply to political science majors (Barack Obama’s campaign anyone?), economics majors (how has the ability to share data globally and instantaneously impacted the speed at which the market changes?), Managing Your Time While Managing Your Social Media My Gov 2.0

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Education Gov 2.0 Class Web 2.0 88

Social Media Strategery

NOVEMBER 30, 2008

If your organization already uses Instant Messaging, microblogging offers the potential to turn those one-on-one conversations into group collaboration. 101 , buy-in , marketing , social media , web 2.0 Forrester’s recent report about the growth of the market has earned plenty of blog pick up. brief summary: [link].

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Gov 2.0 Web 2.0 Social Media Wiki 56

Social Media Strategery

OCTOBER 17, 2009

It showed me people asking the tough questions , demanding more out of the community, and tackling some very polarizing legal issues. Behind the firewall, the government is using things like MediaWiki and WordPress to power the Intelligence Community’s wiki and blogging platform. relationship. Thank you soooooo much for [.]

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Gov 2.0 Sharepoint Web 2.0 Conference 94

Social Media Strategery

OCTOBER 12, 2008

I’ve worked with clients from across the government who are all seeing social media succeed in helping organizations communicate, collaborate, and share information better than they ever have. Or, should it also be open to other agencies like the FAA or other members of the Intel Community? Where you draw the line?

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Gov 2.0 Wiki Policies Consultant 76

Social Media Strategery

JANUARY 10, 2009

From our most senior VPs to senior executives within the government to our summer interns, every group has their own set of questions, concerns, and pre-conceived notions about social media and what it means for them. link] 5 life lessons I learned from social media this week « Direct Marketing Observations [.]

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Social Media Gov 2.0 Wiki Web 2.0 119

Social Media Strategery

MARCH 23, 2010

Internally, we’re going through a similar evolution – in a firm with 20,000+ employees spread across the world and dozens of different business lines and market areas , there’s no shortage of people now looking for ways that social media can help them and their clients.

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Social Media Gov 2.0 Committee Collaboration 122

Social Media Strategery

MAY 1, 2012

That's a big reason why most PR professionals have avoided Wikipedia for so long, fearful of the wrath of the editing community. Are our only options to ban PR pros from editing Wikipedia pages, accepting incomplete, inaccurate information OR concede impartiality and allow the rampant addition of puffery and marketing-speak?

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Wikipedia Committee Industry Communities 100

Social Media Strategery

APRIL 1, 2009

Very few sales-y marketing types (that I came across). Most of the attendees were very much about cooperation, collaboration, and communication. bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0 Heroes At the Gov 2.0

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Gov 2.0 Wiki Conference Hashtag 92

Social Media Strategery

NOVEMBER 10, 2008

They’ve fostered a environment in which dozens of collaboration leaders from across the Intelligence Community have emerged to not only sustain the Intellipedia vision, but also to build upon it. And that is what I think my legacy will be, a community engagement evangelist. If not more so, in a different way.

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Gov 2.0 Social Media Wiki Sports 66

Social Media Strategery

FEBRUARY 15, 2009

Your Government agency/organization/group/branch/division is not unique. Instead of marketing your social media capabilities, skills, experience, platforms, software, etc. If you’re “out there&# in the social media community, you make it a lot harder for people to mis-appropriate you or your organization.

Gov 2.0 134

Gov 2.0 Social Media Web 2.0 Policies 134

Social Media Strategery

APRIL 16, 2014

In that case, think about your group of friends. Just because that cat GIF you posted reached more people and had more likes than the post where you talked about your organization’s community service efforts doesn’t mean it was any more or any less “successful.”

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