Remove influence
article thumbnail

An xPotomac Flashback: Social Scoring

Waxing UnLyrical

The video quality is really good; Vocus , which provided the videography services, did an excellent job not just of filming but of editing them – so thank you, Vocus! area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

Vocus 212
article thumbnail

6 Things The Army Taught Me About PR

Waxing UnLyrical

Facebook had a mere 20 million registered users. To the Army, engagements often mean meeting with people in the community. If we engage the community, build trust, and demonstrate they have a vested interest in the outcome, we might tip the scale of favor. Sphere of Influence. An extended community.

Vocus 274
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Facebook / LinkedIn / Google Plus metrics (i.e. Identify the key influencers in your market. Find relevant groups on Facebook and LinkedIn.

Vocus 184
article thumbnail

How Arena Stage Uses Initiators to Grow its Audience

Waxing UnLyrical

If you’re embarking on a marketing campaign that includes spreading awareness (and which marketing campaign doesn’t), you might want to take a page out of Arena Stage ‘s playbook and look for “initiators&# instead of “influencers.&#. They use Vocus to monitor “buzz.&#

Vocus 198
article thumbnail

Best Social PR Guides, Tips and Tools of 2010

Webbiquity SMM

Effectively connect with bloggers and other key online influencers in your industry? Vocus and Cision ) to the obscure ( Butterfly Publisher ). In short—relationships with key influencers have always been and will continue to be the key to an effective public relations strategy. Share this on Facebook. Related Post.

article thumbnail

Get off your ass, forgetting Facebook, dark side of content

Jeff Esposito

I spent the past two days at Oracle’s School for the Socially Gifted conference where I was nominated as one of the finalists for community manager of the year. It was a good time and I became friends with my co-finalists, Stacey from Vocus and Carly from the San Francisco Ballet. How was your week? Sounds silly right?

Vocus 39
article thumbnail

The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

What’s the best way to get the most possible Facebook “likes&# and Twitter followers? Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. I especially like your last point — if social media has changed anything, it's changed the definition of influence.

Questions 161