Oktopost

JANUARY 25, 2021

Once upon a time, the streams of the freewheeling social media world and the seriousness of high-stakes B2B marketing didn’t cross. The B2B buyer’s journey can be long and convoluted, and now it often ventures into the social media landscape. LinkedIn alone generates 80% of social media B2B leads these days.

Social Media Management 157

Social Media Management B2B Social Media Hubspot 157

Hootsuite

JANUARY 10, 2024

With the right software, companies with minimal resources can compete with the big boys. AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. AI marketing tools for social media 1. It’s seriously easy.

Tools 100

Tools HootSuite Price Marketing 100

Socialmedia.biz

AUGUST 13, 2018

With 27% of the total internet time being spent on social networking platforms, it comes as no surprise that small, medium and large businesses are investing time in improving their online presence for brand positioning, data crowdsourcing, lead generation and customer relationship building opportunities.

Social Media 63

Social Media How To Crowdsourcing Compete 63

Buffer Social

AUGUST 26, 2019

Some of the very best brands on social media get by with a little help from their friends — agencies and consultants and strategists. Or if you already have an agency on board, then hopefully some of our examples will inspire your next collaboration. The Social Media Agency Landscape.

Social Media 64

Social Media How To Marketing Project 64

Webbiquity SMM

MAY 31, 2022

With over 55 million businesses competing for the attention of 720+ million users on LinkedIn, it’s vital to design a captivating LinkedIn company page that cuts through the clutter and connects with your ideal customers. The last thing you want is to create a generic group and compete against thousands of other similar groups.

B2B 244

B2B LinkedIn Strategy Marketing 244

Keyhole.co

JUNE 6, 2023

Imagine this: your customer is scrolling through their social media feed, as they do dozens of times per day. For instance, check out this LinkedIn post by a HubSpot recruiter: Pretty neat, huh? For instance, check out this LinkedIn post by a HubSpot recruiter: Pretty neat, huh? Then, boom. It sparks a human connection.

B2B 52

B2B Strategy Brands Content 52

Buffer Social

APRIL 5, 2017

The vertical bar on the T represents the depth of related skills and expertise in a single field, whereas the horizontal bar is the ability to collaborate across disciplines with experts in other areas and to apply knowledge in areas of expertise other than one’s own. E-book: Hubspot’s Marketing Psychology Guide.

Marketing 108

Marketing Diagrams Skills How To 108

Sprout Social

JANUARY 30, 2020

Meanwhile, you might have customers at later stages of the funnel comparing your product to competing SEO tools and others who are ready for a trial. Organic social media. Social media has become integral to SaaS marketing at large. For example, here’s a pretty straightforward blog post promo from HubSpot.

Strategy 98

Strategy Marketing Case Study How To 98

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. The article has examples of how social media worked too. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

MARCH 31, 2015

One noteworthy piece of advice: the best content marketers “market their marketing” though social channel, promotional tactics, collaboration with other internal teams, and tapping into “paid media such as Outbrain , Disqus , Taboola , and other types of promotional services.”

Tips 100

Tips Statistics Hubspot Resources 100

Webbiquity SMM

JANUARY 5, 2016

Image credit: HubSpot. How to Use Visual Content to Drive More Traffic by Social Media Examiner. The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. These writers face the same challenge.

Content 60

Content B2B Marketing Hubspot 60