Techipedia: Tamar Weinberg
MARCH 20, 2012
Positive ROI is simple on the surface. If we spent $1 and made $2 in revenue, we’ve achieved positive ROI, right? Before you start paying for clicks, think it out fully and deeply for your business and make sure you can communicate all the pieces to the people running your advertising campaigns. Do you have enough cash ?
Techipedia: Tamar Weinberg
APRIL 25, 2013
By anonymously capturing the recent search behavior of over 300 million Facebook users, we allow advertisers to launch keyword-specific social advertising campaigns on Facebook that target purchase intent. Remember that Search Retargeting is a separate tactic, and allows you to acquire truly new customers, unlike Site Retargeting.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Techipedia: Tamar Weinberg
JANUARY 30, 2013
Clients who have worked with some of the big names in the social media industry and have had miserable results have approached me. Instead of being focused on ROI for programs that may not even amount to anything, we can focus on real problems needing real solutions. Not everyone will gain their footing and give up altogether.
Techipedia: Tamar Weinberg
MARCH 17, 2010
In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. No matter what industry you’re in – get to know the people in your industry. Who are the heavy hitters? Who are the influencers?
Techipedia: Tamar Weinberg
NOVEMBER 1, 2012
Search Retargeting is revolutionary because it brings the power of search engine marketing to display campaigns and makes it possible to hone in on users who have never visited your site. Simply put, search Retargeting companies use data in innovative ways to help marketers get unprecedented results from their display campaigns.
Techipedia: Tamar Weinberg
JANUARY 5, 2010
Social Media: Implementation and Execution 7 Reasons Why Social Media Marketing Campaigns Fail, and How to Fix them (Stuntdubl): Todd Malicoat never blogs, but when he does, he writes great posts like this suggesting that if your social media marketing campaign is failing, you may have had the wrong strategies in place.
Techipedia: Tamar Weinberg
JANUARY 5, 2012
Quick and Dirty Competitive Research for Keywords : If you’re looking for keywords to target in your SEO campaign, this guide will tell you what to do with available online tools and websites. It’s about being active all the time, watching the progress of your campaigns as they go through their cycles. Link Building.
Expert insights. Personalized for you.
172 
Let's personalize your content