Techipedia: Tamar Weinberg

APRIL 7, 2014

Social networking gives sponsors and clinical trial coordinators the ability to target a vast group of e-patients. Advanced campaign tracking tools make it much easier to identify issues and correct them. Here’s a list of useful campaign tracking tools to get you started: Facebook’s Campaign Tracker and Insights.

Research 194

Research Pharmaceuticals Social Media Tools 194

Socialmedia.biz

MARCH 25, 2021

The feature was so popular that it was eventually adopted by other social networks like Facebook, Instagram, and LinkedIn — making it a key feature in the social marketing world. Hashtags have become so large that communities pop up around their use. Social networks are inherently very messy.

Hashtag 78

Hashtag Brands How To Conference 78

Bill Hartzer

NOVEMBER 2, 2021

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

Telecommunications 218

Telecommunications Wireless Software Applications 218

Laurel Papworth

NOVEMBER 7, 2009

Toyota have chosen 5 or 6 agencies and have asked them to spend $15,000 each on a “social media marketing campaign&#. And while traditional media pitches means war to get content into banner ads, on TV and radio, when it comes to using the same tactics in online communities, there’s damage done. B&T Oct 20 ).

Campaign 92

Campaign Social Media Film Communities 92

Keyhole.co

NOVEMBER 7, 2023

Understand your audience Knowing who you’re interacting with lets you craft tweets that spark conversations and foster a thriving social community. Image Source Analytics from Keynote’s social listening feature is vital in this quest. But more than that, the data gives you a map for your next Twitter campaign.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Ari Herzog

JUNE 1, 2011

While metrics showing website visitors are not spectacular, the tool shines on any mobile device that can transmit GPS information. Ari Herzog provides communications services to the nonprofit and public sectors, and encourages you to join his Facebook community. The tool is reminiscent of Google Latitude meeting a text message.

GPS 70

GPS Foursquare Privacy Metrics 70

Diva Marketing Blog

MAY 31, 2010

For many marketers that translates to a creating a "campaign." Wrapping social media around a campaign is not a new idea. If you're curious about the strategy and want a look at social media "history" skip over to the interview ; I conducted with Lisa Myers Brown, who was VP of Marketing at the time.

Social Media 88

Social Media Handbook Marketing GPS 88