Social Media Strategery

FEBRUARY 9, 2010

“…if our consumers are younger, and they love video games, and they have shorter attention spans, and they love interactivity, and they love social media, and everyone blogs, and everyone’s on Facebook, why wouldn’t we put ourselves right in the middle of that?&# Facebook firewall gov20 government government 2.0

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Social Media Strategery

AUGUST 18, 2010

Now, fast forward five years and advertising is now found on social media sites such as Facebook, Twitter and YouTube, making everyone’s lives a lot easier. Employers do not want to hire a person whose Twitter or Facebook page could make their company look bad. How would we assess a social media course? Lauren Vargas Sr.

Education 135

Education Social Media Gov 2.0 Class 135

Social Media Strategery

AUGUST 8, 2010

Not whether that’s the Chief Marketing Officer or the Director of Public Affairs or the Community Relations Lead, but actual names of people. It might be that new guy over in community relations, or maybe it’s your webmaster. Remember, social media is driven by the person, not the position. It might be Kim over in HR.

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Social Media Strategery

MAY 26, 2010

That’s why I loved when Alex Ross told the story of Katie Dowd , Katie Stanton , and Caitlin Klevorick at the State Department (fast forward to the 2:00 minute mark of this clip ) who came up with the idea for the Haiti Red Cross text messaging campaign. Facebook firewall gov20 government government 2.0 Heroes At the Gov 2.0

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Social Media Strategery

OCTOBER 6, 2008

I often address social media strategies in consultation for PR companies and I have found the most effective people operating in this area are the early adapters or those who have embraced the tools wholeheartedly as end users, rather than highly qualified graduate types which we use for more traditional campaigns. Good luck in the hunt.

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Social Media Strategery

NOVEMBER 20, 2009

And this isn’t just for communication classes, this would apply to political science majors (Barack Obama’s campaign anyone?), sociology (how has social media changed the way families and friends communicate with one another?). Facebook firewall gov20 government government 2.0 Heroes At the Gov 2.0

Education 88

Education Gov 2.0 Class Web 2.0 88

Social Media Strategery

MARCH 7, 2010

community need to do a better job of and it’s not educating the public on what open government is or why they should care. isn’t a communications campaign, a mobile app, or way to share information solely for the sake of checking the “transparency&# box in a government directive. You said that, “Gov 2.0

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Social Media Strategery

OCTOBER 25, 2008

Working on somewhat of a rotation basis, the responsibility to garden, train/demo, and provide tech support would be dispersed over a larger community. bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0 Contact the author Adam R.

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Social Media Strategery

MAY 21, 2009

The problem with this scenario was when what was being rebroadcasted was wrong, as in the tweets and facebook updates claiming that eating pork led to an infection. What we have here is actually a tremendous opportunity to peer into the minds of our public and begin to measure the efficacy of messaging campaigns. Heroes At the Gov 2.0

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