Direct Marketing Observations
MARCH 19, 2012
Some recent Accenture research reveals that retailers can respond with mobile capabilities designed to create value for both customers and themselves if they understand who is shopping in their stores, how they shop, and how mobile influences their shopping behaviors. Twitter didn’t buy Posterous just to spend money and collect a toy.
Techipedia: Tamar Weinberg
MARCH 4, 2010
Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’ They also were able to flex their muscles and throw around dollars to buy up all the valuable advertising and marketing opportunities. However, things have changed. This article is an example of that.
Techipedia: Tamar Weinberg
FEBRUARY 10, 2010
Their goal is to send press pitches, not to buy ads on your site. If it doesn’t say “media buyer&# or if they haven’t explicitly asked for your media kit, chances are they can’t follow through with an ad buy. Most PR people aren’t in a position to buy ads. I don’t think so.
Techipedia: Tamar Weinberg
MAY 5, 2010
Buy something, get something. Online retailer Newegg isn’t afraid and proudly displays its Facebook reviews for all to see. Let it be posted on every social platform of choice and then watch as it seeds through other communities (which is likely to happen and shows that your marketing is viral). Where would I find them?
Techipedia: Tamar Weinberg
MARCH 24, 2010
I typically tell those kinds of people that they can go to hell or that they can buy an advertisement or an hour of consulting. Other ways to get attention are to buy ads in some well read spots, participate in the target market in a meaningful way for a while before you launch, and/or to develop an affiliate program.
Techipedia: Tamar Weinberg
DECEMBER 15, 2008
I was recently moved by “The Secret Millionaire&# and wanted to realize the dreams of someone who may not be able to buy anything at all — so I decided to make sure my own purchases included gifts for young children.? At 78 years old, there isn’t much of her social security to buy extras.
Webbiquity SMM
SEPTEMBER 8, 2010
A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 75% of B2B marketers use microblogging tools such as Twitter vs. 49% of B2C marketers. While 28% of U.S.
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