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Hook A Facebook Fan Up: They're Looking For Discounts

Firebelly

Sometimes, it seems, the greatest value you can add is a good old-fashioned discount or promotion. In Fans With Benefits: Add Value On Your Facebook Page , I wrote about providing the kinds of content that fans find valuable. Have you experimented with discounts and promotions on your Facebook page?

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The Convergence of Search and Social Part 5 – Paid Media’s Place

Josh S Peters

Often called “buzz” or “viral” it’s really just good old fashioned WOM (Word Of Mouth) and is often the result of well run paid and owned campaigns / channels. Now back to the question of where paid fits in to the convergence of search and social. Social Media – Paid.

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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity SMM

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

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Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity SMM

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. However, anyone searching for these products online would be rerouted to the MailChimp website. Guest post by Cheryl Joy.

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Women in Blogging: 125 Fearless Female Bloggers

Kikolani

Ali’s Blog covers business, fashion, finance, personal development, and more. Her blog, Digital Shenanigans , covers online reputation management, paid search, social media, and more. She mentors women to help them grow their business and live extraordinary lives. Follow her @alibrownla on Twitter.

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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

David Erickson shares a presentation from Performics detailing “the cumulative and powerful effect of combining search engine advertising and search engine optimization.” Content Optimization Beyond Search [INFOGRAPHIC] by eStrategy Trends.

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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

77% of buyers say they are more likely to buy from a company whose CEO uses social media. Paid search leads average a 7% rate, while outbound marketing leads (e.g., the most popular categories are Fashion, Desserts, Clothes and Birthdays. The five most popular tags for Tumblr posts are GIF, LOL, Fashion, Art and Vintage.